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Media OutReach Expands into China with Strategic Partnership with Xinhua Finance Agency

Media Outreach

HONG KONG SAR - Media OutReach - 19 February 2021 - Media OutReach, the first global newswire founded in Hong Kong in 2009, today announces its business expansion into China. The partnership with Xinhua Finance Agency (XFA) is a strategic one as XFA has a thorough understanding of local client needs from working closely with the business community in the country. XFA has a close partnership with Xinhua News Agency and is a member of the Belt and Road Economic Information Partnership (BREIP). The BREIP was initiated by Xinhua News Agency and co-founded by more than 30 news and information service agencies in countries along the Belt and Road (B&R) routes, with the aim to promote communication and cooperation among the B&R countries through information services. As a member of BREIP, XFA has an extensive connection to the news and information industry and is well positioned to provide comprehensive press release distribution across China in its alliance with Media OutReach. "It is our great pleasure to represent Media OutReach in China. Combining XFA's market knowledge and Media OutReach's worldwide media network is a harbinger of success. We are confident this new venture will bring about a higher level of professional service to the news distribution industry in China with increased cost efficiency. We look forward to a fruitful cooperation with Media OutReach," said Mr. Nick Ng, president of XFA. This partnership is further strengthened with XFA's commitment to act as Media OutReach's content partner in China and across the B&R countries. All news releases distributed by Media OutReach will be posted on all news sites of XFA comprising three different languages, ensuring high visibility among business communities. "For some clients, our service has brought business partnerships and investment opportunities for them when a story by the media based on the news they received through our press release distribution service built investors' confidence in fund raising activities by the clients," explains Ms Jennifer Kok, founder and CEO of Media OutReach. Media OutReach brings PR professionals, journalists, and editors in China closer together to foster an all-inclusive system of information distribution. This helps PR professionals build media relations with journalists and editors in their target regions. "We have a vast database of media contacts where we deliver clients' news directly to the email inbox of journalists and editors across unlimited news categories to help optimise news write ups and support them in building relations with the media in their target countries. Our distribution will connect communication professionals in China directly to the media in Asia Pacific, USA, UK, and other strategic regions and vice-versa, adds Ms Kok. Media OutReach is also the first newswire in the industry that offers guaranteed online news postings on established media by language depending on the country the news is distributed to. For each distribution in China, the newswire provides close to 300 online news postings that includes key news sites such as Netease (网易网),Sohu (搜狐网), Sina China (新浪看点), Tencent (腾讯企鹅号),TouTiao (今日头条), iFeng (凤凰网), Zhong Guo Wang (中国网), Xueqiu (雪球), EastMoney (东方财富), Xinhua Finance (新华财金社), Xinhua Business (新华商讯), China Finance (中华财经), The Xinhua (新华在线) and many others. "To support our clients in China, we have translated all our post-news release distribution reports from English to Simplified Chinese to demonstrate our commitment to the China market and local clients. With this service enhancement, we will be the only global newswire that offers post release report in Simplified Chinese," emphasises Ms Kok. Media OutReach's proprietary post news release reports with 'Media and Journalist Insights' provides PR professionals with information on how many editors and journalists have accessed their press release by publication and by country for Asia Pacific, USA, and UK. This information is especially important for Chinese companies looking to make an impact on the international stage. These insights demonstrate how much media attention their press releases have garnered and set the foundation for building their relations with the journalists and editors from the country they have been building their communication program. About Media OutReach Media OutReach Newswire was founded in Hong Kong in 2009. Media OutReach is a technology company that distributes multimedia, multilingual press releases directly to targeted editors and journalists, and automate the reporting process. The company's news release service supports the public relations, social marketing and digital agencies and introduces groundbreaking refinements to their distribution service by offering guaranteed online news postings on authentic news media. From Hong Kong, the company has expanded across the region and internationally with offices in Singapore, Malaysia, Vietnam, Japan, and Taiwan, as well as international reseller partnerships in the USA, Canada, and Europe. Today, Media OutReach has grown to be the first global newswire founded in the Asia Pacific region and the only one with its own distribution network in 24 countries across Asia Pacific region, possessing a database of more than 130,000 journalists and 460 media partnerships to provide authentic, guaranteed news postings online and pioneering post release reports with insights and measurements. For more information on Media OutReach, please visit https://www.media-outreach.com/. About Xinhua Finance Agency Xinhua Finance Agency (XFA) devotes itself to providing global financial institutions with news, materials and information concerning China's business world, and aims to become a Fintech company bridging China and overseas countries. Main businesses of XFA include news and data, enterprise public relations service, forum & investment promotion conference, and enterprise cross border investment consultation service. XFA is the gateway for the global community to gain true access to the heart of China's business world. XFA empowers global investors with information to help them succeed in today's China business world. For more information on Xinhua Finance, please visit: http://en.xfafinance.com/html/About/background.html Contact Details Media OutReach Media Contact +852 3996 9733 pr@media-outreach.com Company Website https://www.media-outreach.com/

February 19, 2021 09:00 AM Eastern Standard Time

Brilla Media Launches Innovative Branded Latinx Entertainment, Media, and Experiential Platform for Marketers

RetroPop Media

First-of-its-kind Trifecta of Major Latinx Pop Culture Festivals for L.A., NYC, and Miami are set for Spring, Summer, and Hispanic Heritage Month Brilla’s Proprietary Distribution Platform Guarantees Premium Digital CPE Delivery for Branded Content via Paid, Owned, Earned and Partnerships Brilla unites pioneers of Hispanic social media, pop culture festivals, sports marketing, and press release wire service industries MIAMI, FL - February 18, 2021 – (LATINX NEWSWIRE) - Ralph Paniagua, Manny Ruiz, and Joseph Paniagua, the pioneer founders of the Hispanic social media industry, sports marketing, pop culture festivals, media, and press release wire services are joining forces to launch Brilla Media ( www.BrillaMedia.com ). The Latino-owned company will leverage decades of expertise, strategic alliances, and insights to provide brand marketers with innovative Latinx branded entertainment, media, and experiential storytelling. Fueled by its proprietary premium content distribution platform that integrates Paid, Owned, Earned, and Partnerships for guaranteed delivery of CPE campaigns, Brilla Media features five service pillars: Brilla Media (distribution), Brilla Live (festivals and livestreams), Brilla Creative (branded storytelling), Brilla Social (influencer and social media amplification), and Brilla Purpose (social good). Pop Culture Festivals Coming to L.A., NYC, and Miami In 2021, Brilla’s growing slate of innovative content offerings will prominently feature a coast-to-coast trifecta of major Latinx pop culture live stream festivals in L.A., NYC, and Miami. Cinco de Mayo L.A. will anchor the West Coast on May 1 with a star-studded Spring-time festival. The summer will highlight the Empire State’s venerable 116th Street Festival on July 10th. Hispanic Heritage Month will be the theme of Miami’s epic Fall program, NuestroFest on October 2. If conditions permit, all three festivals will take place physically as well as virtually in 2022. Thanks to Brilla’s premium digital and broadcast TV platform, all three bilingual, multi-generational festivals will garner millions of verifiable, Guaranteed on-target views for brand partners. (To inquire about our services, email info@brillamedia.com ). “Our ability to guarantee premium views for branded storytelling content - including our Trifecta of festivals - is a chief cornerstone of Brilla’s offering and something that is only possible through the team and partners we’ve assembled,” said Brilla Media Managing Partner Joseph Paniagua. “Nothing I’ve done before compares to the sheer scale of partnerships, digital media inventory, reach, talent, celebrity and influencer access that Brilla already represents from Day One of its operations,” said Manny Ruiz, Co-Founder of Brilla Media. “I’m extremely honored to be part of a platform that is truly Latino-owned and will also have a huge focus on producing Social Good projects that continuously serve our Latinx community.” Brilla Stands for Social Good The company’s name is significant because Brilla ( breeyah ) literally means shine in Spanish, and the brand’s storytelling DNA is already associated with being a purpose-driven Force for Good. In 2020, in the midst of the COVID-19 crisis, the Brilla team produced three major live stream festivals that helped raise more than $1.6 million for 25 Latinx non-profit organizations in the United States and Puerto Rico. (The team’s Altísimo Live festival to support America’s farmworkers is a finalist for the 2021 PRWeek Multicultural Marketing Campaign of the Year). As part of its Force For Good heritage, Brilla is pledging to contribute cash and/or marketing resources on a year-round basis to select, non-political-oriented, nonprofit organizations that serve the Hispanic community. “The timing for Brilla meets the needs of a fast-changing industry that must evolve with new and creative ways to engage the Latino consumer,” said Brilla Media Co-Founder Ralph Paniagua. Brilla is a Guaranteed Media Placement Powerhouse To augment the client’s branded content reach, Brilla integrates news and influencer website placements through its partnerships with Latinx Newswire and Pop Culture Newswire. Effective this week, both wire services began offering brands guaranteed reach and automated reports for online placements that are the most comprehensive in their niche - and part of Brilla’s earned media assets. About Brilla Media Latino-owned and operated, Brilla Media provides brand marketers with innovative Latinx branded entertainment, media, and experiential storytelling. Fueled by a proprietary premium content distribution platform that integrates Paid, Owned, Earned, and Partnerships, Brilla Media ALWAYS guarantees results for branded CPE campaigns. The company features five service pillars: Brilla Media (distribution), Brilla Live (festivals and livestreams), Brilla Creative (original storytelling), Brilla Social (influencer and social media amplification), and Brilla Purpose (social good). Brilla’s team was created by Ralph Paniagua, Manny Ruiz, and Joseph Paniagua, the pioneer founders of the Hispanic social media, sports marketing, pop culture festivals, and press release wire service industries. Contact Details Brilla Media Jay Cruz +1 561-319-8592 info@brillamedia.com Company Website https://brillamedia.com/

February 18, 2021 04:00 PM Eastern Standard Time

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Tech cross-border M&A sustained bullish pace in 2020 according to data from Velocity Global and Pitchbook

Velocity Global

Cross-Border M&A Monitor: Tech Sector released today $200B cross-border IT M&A deal value in 2020 matches 2019 Cross-border IT deal volume accelerated in the second half of 2020 Cross-border IT M&A deal values in 2020 equaled that of 2019, outpacing overall global IT M&A deal value, which was down year-over-year. That data provided by Pitchbook was reported today in the Cross-Border M&A Monitor: Tech Sector published by Velocity Global, the leading provider of global expansion solutions. “Cross-border IT M&A accelerated significantly the second half of 2020 after dealmakers briefly paused at the onset of the pandemic,” said Rob Wellner, Velocity Global chief revenue officer. “Armed with more than a trillion dollars in dry powder at the end of 2020, PE firms represented a record share of the overall volume and helped bolster the deal count. We expect the surge to persist throughout 2021 and drive the need to close fast, move efficiently, and remove roadblocks to close.” Cross-border IT M&A Resilience Cross-border IT M&A remained integral to company growth plans. In 2020, cross-border IT M&A deal value topped $200 billion, approximately the same as the year prior. Furthermore, the cross-border IT deal count paced closely with a record-setting 2019 (1,326 transactions in 2020, 1,551 in 2019). These figures indicate COVID-19 only impacted a brief pullback in Q2 and did not dissuade dealmakers from paying up for transactions. “The global surge in demand for tech services driven by COVID-19 accelerated growth and M&A deals in the tech sector,” observed Wellner. “Remote work, digital health, and e-commerce exploded in 2020 and drove deal activity to keep pace or capitalize on an opportunity to serve enterprise and consumers alike.” Software, IT Services, and Telecommunications top deal sectors At the macro-level, software closed more deals and generated more deal value than any other IT subsector. However, both IT services and telecommunications saw significant spikes in deal value in the past two years. The same held true year over year for cross-border activity. Europe Remained Most Resilient Region; U.S. Tech Giants Bolstered Global Dealmaking Europe remained the most resilient region for cross-border tech M&A. For the second straight year, cross-border M&A value eclipsed $100 billion in Europe, and the region continued to dominate volume with approximately 800 deals (60% of overall cross-border tech volume). This resilience was driven by cyclical consolidation in sectors such as enterprise software and telecommunications. M&A also remained an attractive access point to markets across the continent. Cross-border Carve-outs Remain Complex 2020 cross-border IT carve-out M&A volume was just two-thirds of 2019, and these deal values dropped for a second year in a row. Software deals drove the decline in average cross-border carve-out deal size. The proportion of software carve-outs dropped by almost half from 2019 to 2020, with aggregate value falling by roughly two-thirds. Carve-outs are more complicated than outright, wholesale acquisitions. The need to ensure proper integration plans, conduct operational and financial due diligence, assess isolated financials, as well as overall technology risks in terms of licensing, and transition service agreements (TSAs) make carve-outs extremely complex. Given the geopolitical landscape and the trend toward pricier acquisitions, intellectual property and rights agreements that necessitated daunting TSAs made it more difficult to justify spending significant sums on individual business units or divisions, particularly in software, rather than on outright M&A or in-house development. Hurdles Remained The pandemic presents additional challenges to existing complexities for prospective cross-border buyers and sellers. From a personnel perspective, immigration and recruiting to maintain or grow talent levels are logistically and operationally complex. Nondomestic regulations also thwart nondomestic direct investment and derail deals. Post-merger integration takes longer due to remote communications. Given these hurdles, there was an increased caution brought on by COVID-19, and M&A went forward primarily for safer prospects. Added Wellner, “Companies must prioritize the ‘human element’ in a cross-border transaction. They must solve for employee onboarding, country-specific regulations, and legal jurisdiction management to minimize operational risks and accelerate market entry. Instead of creating foreign entities, companies increasingly implement a flexible solution like International PEO to avoid complicated TSAs, close quickly, and create a competitive advantage.” Download the Cross-border M&A Monitor: Tech Sector here. ABOUT VELOCITY GLOBAL Velocity Global helps companies grow globally. Founded in 2014, Velocity Global’s clients rely on its expertise and global infrastructure in 185 countries to hire compliantly around the world, increase revenue, scale efficiently, and access global talent. Named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall, Velocity Global is a strategic partner to its clients with comprehensive services led by its core offering of International PEO as well as Immigration, Entity Setup and Support, Global Talent Acquisition, and Consulting. Velocity Global is headquartered in Denver, Colorado, with regional headquarters in Amsterdam and Singapore, and local employees in 14 countries. Contact Details Velocity Global John Hall +1 720-650-4348 johnhall@velocityglobal.com Company Website https://velocityglobal.com/

February 18, 2021 07:02 AM Mountain Standard Time

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Jamie Morri Joins NVISNx as Chief Revenue Officer

NVISNx

NVISNx [n-vision-x], the leading PaaS information governance, risk and compliance (iGRC) company committed to helping businesses effectively identify and protect all critical data, announces today that Jamie Morri has joined the company as Chief Revenue Officer. Morri joins NVISNx from the leading provider of open-source solutions, Red Hat, where she served as Southwest Services Region leader. She brings to NVISNx her unique expertise in managing and building business by focusing on customer success, developing high-performing teams, operationalizing sales programs and delivering measurable business value for customers. “We are thrilled to have a proven sales leader like Jamie take point as our 1st Chief Revenue Officer! Having such an action-oriented leader with the level of experience, energy and commitment Jamie brings will take NVISNx’s direct and channel partner revenues to the next level,” said Glen Day, CEO and NVISNx. “She will be instrumental in helping us achieve our business goals and focusing on key market segments, like healthcare, that will increase our market traction while also ensuring that our Platform is providing exceptional value to our customers.” Prior to joining Red Hat in 2018, Ms. Morri served as Vice President & Business Development Leader for management consulting firm, North Highland, and held leadership positions in sales and global services at IBM, Oracle and KPMG. In each role, she leveraged her entrepreneurial spirit to successfully increase revenue and structure/scale sales and delivery teams. She earned her Bachelor of Administration, Pre-Law from North Carolina State University and her MBA in Finance from Pepperdine University. In her spare time she has qualified for the Boston Marathon many times and enjoys triathlons! “I’m very excited to join NVISNx and to provide customers a first-of-its-kind global, information governance, risk & compliance platform,” said Jamie Morri, Chief Revenue Officer at NVISNx. “This is a phenomenal opportunity with enormous market demand for companies trying to close the gap to finally stopping data breaches. I see this need across all industries from healthcare, social media, high-tech, financial services, utilities, manufacturing, and from start-ups to Fortune 500’s like Platform Science, Universal Music Group, Facebook and Qualcomm. NVISNx has changed the game when it comes to protecting critical data while also helping companies save millions by disposing useless data. They are the new thought leader and market disruptor bringing a proactive and visible approach to protecting critical data and identifying useless data, while delivering measurable business results.” ABOUT NVISNx NVISNx is a powerful PaaS information governance, risk and compliance (iGRC) company committed to helping businesses effectively identify and protect all critical data. Our first-to-market iGRC platform provides an automated, visible and prioritization of data protection and junk file elimination, ensuring your crown jewels are secure while redundant, outdated, trivial, and abandoned files are purged. Our platform increases operational efficiencies and profit margins while helping Business, Cybersecurity and IT professionals better understand their massive data assets to make more informed decisions about their data. NVISNx’s visual analytics engine offers rich and meaningful intelligence insights to prioritize and protect all critical data and help defensibly purge files that have no business value, incur business risks and/or impair compliance, providing massive cost savings across the enterprise in just a few weeks. Our team of experts have built an intelligent, easy-to-use solution that enables business users to become their own data analyst. NVISNx is here to help you protect your prize data, while saving you millions in unnecessary storage costs. To learn more, please visit www.NVISNx.com Contact Details NRPR Group Nicole Rodrigues +1 424-421-9610 Nicole@nrprgroup.com Company Website https://www.NVISNx.com/

February 18, 2021 09:00 AM Eastern Standard Time

Not Going Back To ‘Normal’: Pandemic E-commerce Trend Will Continue Post-Vaccine Rollout

Suzy

PSFK, the most progressive thought-leader in retail, today announced findings from their “Future of Retail 2021 Report: A Playbook for Resilient Retail.” The report showcases how agile, consumer-centric business practices, data-driven decision making and a culture of ongoing experimentation were key components to business success in 2020 and are the building blocks for growth in the coming decade. On February 25th, at 11AM EST, the report will be brought to life during a free virtual event, Future of Retail 2021. The two hour event will feature a one-hour roundtable conversation with leaders from Bain & Co., Brooks Running, L'Oréal, Pandora, Maserati, Sonae, Vans/VFC and Wawa. This session will be followed by an hour-long deep-dive into the report findings, featuring a conversation between Scott Lachut, PSFK’s President of Research and Strategy, and Matt Britton, CEO of Suzy. The report, developed in partnership with Suzy, the leading real-time market research platform, includes survey results about the changing behaviors and expectations of the U.S. consumer, their current shopping habits, and provides a peek into what they expect from their future in-store shopping experience. Results from the Future of Retail Report show that consumers have adopted a “new normal” for shopping, and it’s focused on digital. Only 23% of respondents will shift their spending back to in-store after the pandemic. Furthermore, consumers who do shop in-store expect the retail experience to be fundamentally redesigned. Based on PSFK’s findings, it is clear that shopper loyalty is changing during the pandemic. In fact, 39% of U.S. consumers report they have recently engaged with a new retailer online and 24% visited a new retail location. Of those who shopped at a new retailer in 2020, 65% said that they will continue shopping at this new retailer indefinitely. Additionally, 62% of U.S. consumers expect to change at least one brand preference/loyalty in 2021. “The most successful retailers and brands will be those with resilience at their core. These companies invest in people, systems and infrastructure, ensuring they are connected together by digital information and processes,” said PSFK Founder Piers Fawkes. “Enhanced, real-time data capabilities are a must for any corporation going forward, so they can understand market behavior and track consumer needs the moment they shift.” Shoppers Want a New in-Store Shopping Experience Highlighting shifts in behavior, the Future of Retail 2021 Report found that shoppers want to be in control of aspects that retailers used to manage, such as checking inventory (53%). They also want in-store self-scanning capabilities and the ability to make transactions through their phones (33%). As for visiting stores in-person, respondents rated returns as a key need (46%), along with product repairs (26%) and e-commerce pick-up (24%). “Retail has gone through a major transformation this year and it’s clear that consumers aren’t going back to pre-pandemic shopping patterns,” said Suzy President Avi Savar. “Brands will need to consider these shifts as they plan campaign and product strategies moving forward. Real-time consumer insights will play a big role in helping organizations meet these changing needs.” About the PSFK Future of Retail 2021 Report: The qualitative trends-research report features findings from research performed in Q4, 2020. Quantitative insights provided by Suzy are from a study fielded in November 2020. The study surveyed 1,000 U.S. online-shoppers with a 50/50 gender split. The full report can be downloaded here: www.psfk.com/FoR21 About PSFK: Since 2004, retail futures firm, PSFK, has been leading the narrative around Retail and Consumer Experience Innovation. Leading brands and retailers across categories rely on PSFK’s syndicated trends research offering (PSFK iQ) and consulting arm (PSFK Labs), to fuel their innovation efforts and build relevant, on-trends business platforms to engage audiences. About Suzy Founded in 2017, Suzy is a real-time market research platform that puts the voice of the consumer at your fingertips. Whether you’re a novice or an expert researcher, Suzy delivers advanced tools combined with the highest-quality audience to deliver insights in minutes. Many of the biggest brands in the world use Suzy to deliver breakthrough products and experiences backed by data-driven decisions. To date, Suzy has raised over $46MM in venture capital funding from investors that include Bertelsmann Digital Media Investments, Foundry Group, Tribeca Venture Partners, Triangle Peak Partners, and Kevin Durant’s 35 Ventures. Learn more at www.suzy.com. Contact Details Jennifer Mirabile +1 408-340-8130 suzy@trustrelations.agency Company Website http://suzy.com/

February 17, 2021 10:00 AM Eastern Standard Time

SUPER73® Raises $20 Million in Funding From Volition Capital

SUPER73

SUPER73®, an American electric vehicle brand, based out of Orange County, California, announced today the close of a $20-million investment from Volition Capital, a Boston-based growth equity firm. Founded in 2016 by LeGrand Crewse, Michael Cannavo, and Aaron P. Wong, SUPER73® produces two-wheeled electric vehicles with a mission to fuse motorcycle heritage and youth culture. It has quickly grown into one of the most recognizable electric vehicle brands in the world, with a loyal and passionate customer base, which includes many A-list celebrities and professional athletes. “We have always known that there was something special at SUPER73. It wasn’t just about creating a fun electric bike, it was about building a gateway to unlimited adventure and cultivating a true community. Volition Capital not only saw that same vision but believed in it. Together, we now have a real opportunity to take SUPER73 to the next level and help redefine the electric vehicle industry.” – Legrand Crewse, CEO of SUPER73. After an impressive launch on Kickstarter, SUPER73 saw fast-paced growth, not only because its handsome, minimalistic e-bikes looked like nothing else at the time, but also because the company bucked the norms of the traditional electric bicycle industry. SUPER73 refused to become one of the many stale e-bike companies that exist solely to produce mass-market vehicles, and instead became a content-driven lifestyle brand that inspires adventure and creates community. The company’s desire to be different is key to its success. In 2017, SUPER73 went viral after redesigning its first-generation e-bike to resemble a pair of Star Wars speeder bikes. These were ridden in costume through downtown Manhattan; the video has subsequently been viewed more than 10 million times on YouTube. SUPER73 continued to produce noteworthy hits including an appearance at New York Fashion Week, an international art exhibition with contemporary artist Tom Sachs, and a custom-built, 24-karat gold e-bike for Post Malone. As the company continued to produce remarkable viral content, its popularity snowballed, and soon SUPER73 attracted the attention of big-name celebrities, athletes, and performers including Jack Black, Will Smith, and Madonna. What’s more, the brand earned their support without paid promotion or endorsement. Many more celebrity riders followed, including: Anderson Silva Andrew Schultz Andy Milonakis Avril Lavigne Brett Conti Cam Newton Cara Delevigne Casey Neistat Chris Lake Colin Hanks Conan O'Brien David Dobrik Dennis Rodman Devin Funchess Diplo Ed Bassmaster Flosstradamus Grayson Dolan Greg Finley Hayes Grier iJustine Jack Black Jaime Foxx Jared Goff Jason Snell Jenna Dewan Tatum Jesse Wellens Joel McHale Justin Bieber Kade Kelly Ripa Kelly Slater Kevin Pouya Klay Thompson Lil Nas X Logan Paul Lukas Podolski Madonna Matt & Kim Matt James Meek Mill Mitchell Whitfield Neymar Nina Dobrev Paris Hilton Phil Wickham Philip Defranco Post Malone Rahul Kohli Reggie Watts Robbie Madison Robert Pattison Ryan Reynolds Ryan Seacrest Sam Sheffer Scott Eastwood Shaun White Slander Snoop Dogg Sofitukker Solomon Berg Suki Waterhouse Swae Lee Todd Gurley Tyler the Creator Will Smith Yes Theory Zach Braff Today, there are tens of thousands of SUPER73 riders and enthusiasts across more than 20 countries. The brand’s moto-inspired culture has created a new generation of “bikers,” who not only self-organize into regional “SuperSquad®” rider clubs but have also embraced the custom modification subculture. All over the world, fans of SUPER73 share their custom creations on social media and have helped to grow the “SuperSquad” community faster than ever. Today, SUPER73 has more than 430,000 followers across its content channels. The brand continues to push the boundaries of innovation by frequently producing high-profile collaborations with unique partners including legendary French soccer club Paris Saint-Germain, Japanese streetwear brand NEIGHBORHOOD, and famed motorcycle designer Roland Sands. Mold-breaking projects like these have gained SUPER73 coverage in major publications such as Time Magazine, ESPN, Rolling Stone, GQ, Car & Driver, Men’s Journal, Motor Trend, Hypebeast and many more. It’s been less than five years since SUPER73 came to life, but the company employs more than 75 people on two continents; in 2020 SUPER73 opened its first European headquarters in Amsterdam. And with the demand for SUPER73 e-bikes in Europe already outpacing the remarkable demand for its products in the U.S., there is no doubt this young company will see even more success with the support of Volition Capital and its $20-million growth investment. “Super73 has all the ingredients to become a great consumer brand – fanatical customers, insatiable demand for its products, and a distinctive design philosophy,” said Larry Cheng, Managing Partner, Volition Capital. “It is one of the fastest growing companies we’ve ever invested in, and are poised to build a great new American brand as it leads the e-bike market for years to come.” EDITOR’S NOTE Please enjoy and share the video presented by Joel McHale, which captures the fun, adventurous spirit of SUPER73. The video can be viewed and shared here: vimeo.com/507214778/5c3c68ed68 The video and high-resolution images are available for download here: dropbox.com/sh/f5z54y1stwqkdnt/AADvmzbZ-JBTBGYg6q_Q5om-a?dl=0 ABOUT SUPER73® SUPER73® is an American lifestyle adventure brand based in Orange County, CA that develops products to help fuse motorcycle heritage with youth culture. Founded in 2016, SUPER73 has quickly grown into one of the most recognizable electric vehicle brands in the world with a passionate customer base including A-list celebrities, professional athletes, and many more. For more information, visit super73.com or on social media @super73. ABOUT VOLITION CAPITAL Volition Capital is a Boston-based growth equity firm that principally invests in high-growth, founder-owned companies across the software, Internet, and consumer sectors. Founded in 2010, Volition has more than $1.1 billion in assets under management and has invested in more than 30 companies in the United States and Canada. The firm selectively partners with founders to help them achieve their fullest aspirations for their businesses. For more information, visit volitioncapital.com or follow us on Twitter @volitioncapital. Contact Details Christiana Mullen, Marketing Coordinator +1 714-659-4883 christiana@super73.com Michael Cannavo, SUPER73 founder michael@super73.com Company Website https://super73.com

February 17, 2021 07:50 AM Eastern Standard Time

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Family-Owned Minuteman Press Franchise in East Indianapolis Shows Print Is Essential

Minuteman Press International Inc

Diana Renollet bought her Minuteman Press franchise located at 9105 E. 56th St., Suite E, in May 2020. Minuteman Press East Indianapolis is an essential business, so Diana and her team have spent their first nine months supporting local businesses and community groups with critical printing, marketing, and communication services during the COVID-19 pandemic. She says, “ Owning our own family business is a dream come true. I had done my research, and when the opportunity came I was ready.” After 33 years of working for others, Diana further explains, “With my own business, I feel like I am no longer wasting away years of my life on conference calls working for someone else. I am not answering to someone before making my own decisions. It makes me feel free being my own boss.” Supporting Local Businesses During COVID-19 Under Diana’s leadership, it is no surprise that Minuteman Press in East Indianapolis has been working hard on proactive community outreach and providing personalized local customer service. She says, “Being an essential business means we can support other local businesses and organizations who are also essential and operating as well as those who are reopening. We design and print custom orders for items they are using right now such as face masks, banners, menus, and more. It’s great that they know we are here for them as their trusted local business partner.” She continues, “For example, we are members of the Lawrence Chamber of Commerce and fulfilled an order for 200 face masks. We have also donated to their Toy Drive as well as to the Lawrence Police Dept. Explorers program. We love what we do and it’s gratifying to be involved and give back to our local community who supports our essential business.” Even before becoming a business owner, community involvement was important to Diana. She says, “For the past five years, I have been the Vice President of the non-profit organization Indy Blue Star Mothers, which supports parents of children who are actively serving in the military or who are Veterans. I have also become a member of the Sertoma Club of East Indianapolis. Now that I own this business, I feel even more connected to my neighbors.” “At Minuteman Press, we print everything while providing outstanding local customer service. I love getting engaged in client projects and bringing them to life. Our mindset is to provide a positive experience from beginning to end.” -Diana Renollet, Minuteman Press franchise owner, East Indianapolis Print is Essential Diana’s passion for the printing industry and her business is readily apparent to her clients and anyone she speaks to. She says, “Everywhere I look I see print opportunities and I know I can help my clients promote their businesses. From billboards to street signs, whether indoors or outdoors, every letter or image you see is created digitally and printed. I cannot help but get excited when I talk about this industry and the many ways we are able to promote your business through print.” Diana enjoys being the face of her business and has fully embraced the Minuteman Press franchise system including their marketing programs. The fact that she is a printing and marketing services provider herself allows her to implement effective strategies. She says, “The key is to market, market, market. I have made countless phone calls simply letting our customers know that we are open and ready to help. I have sent out several hundred letters to customers making them aware of special discounts and promotions. We send back goodies of some sort with every order that is delivered to our customers. Sometimes we make goodie bags for our customers or send donuts from the shop next door.” Diana continues, “On every box that goes out of our center and back to a customer, we put a note that says, ‘Your business is greatly appreciated and we look forward to working with you.’ This is really important to me. If we deliver four boxes back to a customer, when they open that second, third or fourth box, I want them to be reminded again and again that their business is appreciated and valued.” Minuteman Press also uses proprietary FLEX software that helps Diana keep track of her marketing efforts. “I am staying 4 to 6 weeks ahead on sending out reminder emails and USPS mailers reminding the customer it is time to work on their project. Every day, I look at the different marketing opportunities available in FLEX and act on them. I also look ahead to future opportunities. For example, I am in the process of sending out mail with offers for relevant businesses looking to promote themselves during the upcoming tax season.” What keeps customers coming back to Diana and her team at Minuteman Press in East Indianapolis is their complete positive customer experience. “Every time a client comes to our center, we want them to feel comfortable and appreciated. We offer them coffee or water bottles and a free donut coupon for the donut shop next door to us.” The little things add up to make a big difference, and Diana sees that clearly. “Many years ago, I was the inspiration behind a national campaign. It was called the Celebrate Every Day Campaign. I find something to celebrate about every single day. Sometimes it’s grand, and sometimes it’s small. It is a mindset and just a real nice way to live. It has helped me tremendously as I manage my business during this global pandemic.” From Employee to Minuteman Press Franchisee Prior to franchising with Minuteman Press, Diana worked in various business and management roles around the printing industry for 33 years. “I worked for several companies and wore many hats. I’ve done everything from graphic design and printing to on site management. Most recently, I worked as On Site Manager at the Kroger Central Division Office in Indianapolis where I tripled my team and made the Division cost-efficient. I did hundreds of thousands of printing per month, along with producing anything else that was requested.” Why Minuteman Press? Diana answers, “I liked the idea that Minuteman Press had already created a plan for success and I liked their plan. I also liked knowing that the FLEX software that Minuteman Press created and used would do everything from bringing me new potential customers daily to predicting reorders, quoting, creating work orders, invoices, and exporting accounting data directly into QuickBooks.” She continues, “Minuteman Press has done exactly what they said they would do as far as support. Someone is only a call, text or email away when I have had any questions. I have all of the freedoms of running my own business but I when I need support they are right there for me every time.” “Diana Renollet is a tremendous asset to her business community and to the Minuteman Press family. She truly cares about her clients and I am proud of her hard work in building her business in East Indianapolis. Diana follows the Minuteman Press franchise system and communicates effectively. I look forward to continuing to work with her and provide local support to her business.” -Steve Szymanski, Minuteman Press International Regional Vice President, Midwest Meet the Family Behind the Business When Diana made the decision to follow her dream, she knew she could count on her family to support her. She says, “My husband Brian is my best friend and my rock. He supported my decision to become part of the Minuteman Press franchise family from the first day I mentioned it until the day we signed the papers. Although he has maintained his current career path, he is a huge part of helping me run this business. Our wedding song was ‘You’re My Best Friend’ by Queen and I am so happy to take this new journey in my career with him.” She also credits her father as being instrumental in giving her the confidence to transition from her career to entrepreneurship. “My dad has been my go-to person and was really instrumental in making me realize this dream. Other than my husband, my dad was the only person who knew I was looking to take this leap. We talk every single day after work and he loves hearing what orders we received and how everything is going. He is so excited I am doing this and he is the one who taught me the value of hard work. My dad is truly a wonderful man.” It is clearly evident that family means everything to Diana. “My husband and I have 4 children from our previous marriages. Our oldest daughter is 30 and she has been in the medical field for the past 7 years. She has currently reenrolled in college to pursue a teaching degree and she is a wonderful mother to 3 of our grandchildren. Our twin daughters are 27, one is a Staff Sergeant in the US Air Force. She is finishing her commitment soon and enrolled in college to pursue a degree in Nursing. Twin #2 works alongside her mother in a medical environment and she is a loving mother to our youngest grandchild. Our son is the youngest at 25. He is a Marine Veteran and Active Guardsman. He also works full-time and is also enrolled in college pursuing a cybersecurity degree. My parents also celebrated 62 years of marriage this past November.” She adds, “My husband and I look forward to weekend mornings where we try to get the kids and grandkids to come over for long breakfasts around the family kitchen table. We also enjoy spending time together laughing and enjoying life.” Advice for Others Diana has a fascinating perspective to share as someone who is realizing her dream of owning her own business at such a unique time. When asked for advice she would give to others who are looking to own a business, she says, “Prepare yourself for the opportunity and be ready. Don’t limit your thinking and allow yourself to dream, then do your research. Owning this center was my dream, and because I had done my homework, I was ready when the opportunity came.” She adds, “Stay accountable to your goals and your dream can come true. I am living proof of that.” For more information on Minuteman Press in East Indianapolis, visit https://indyeast.minutemanpress.com. Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

February 16, 2021 10:00 AM Eastern Standard Time

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NVISNx Selected to Join Ernst & Young Entrepreneurs Access Network Among Elite Black and Latinx Business Leaders

NVISNx

NVISNx [n-vision-x], the leading PaaS information governance, risk and compliance (iGRC) company committed to helping businesses effectively identify and protect all critical data, announces today that it has been hand-selected as a curated member of Ernst & Young’s Entrepreneurs Access Network (EAN) 2021 inaugural cohort. EY’s EAN is a business accelerator and comprehensive executive program designed to help Black- and Latinx-owned companies transcend barriers and scale their businesses. By joining this elite network, NVISNx will gain access to key decision makers and companies that need to protect all critical data and maximize their current security controls to finally stop data breaches. Their membership also grants them access to the EY ecosystem of incubators, alliances, subject-matter resources, industry insights and capital connections. “We’re excited to be in the company of other Black and Latinx business leaders working to grow our companies during this difficult time and to benefit from the expertise EY’s network can provide,” said Glen Day, CEO of NVISNx. “As a prior EY Cybersecurity Partner, I know companies struggle to prevent data breaches that hurt their reputation and diminish their trust. The recent SolarWinds hack requires cyber leaders to shift their approach to “assume that you have already been hacked and they’re still in… now what”? To prevent the next breach, they need a more reliable and automated way to visibly identify and prioritize all critical data- from privacy, intellectual property, sensitive financials or board sensitive communications. Breaches are the digital pandemic to businesses and the problem is simply getting worst.” The NVISNx platform enables complete data inventories and also identifies data that no longer has business value and could be disposed of to reduce risk, decrease the attack surface and save millions in storage costs. As a result of covid’s economic impact, companies are also faced with major budget cuts and must make hard decisions on where to cut. Armed with the resources provided by the EY community, NVISNx will be better positioned to serve our customers risk reduction initiatives by providing data-driven insights as to what to protect and what data could be purged. “EY recognized that NVISNx and the other organizations asked to join the EAN are headed by entrepreneurs who are driving innovation and creating market opportunities with small to mid-sized organizations,” said Lee Henderson, EY America’s Private Leader. “This immersive program will expose Black- and Latinx-owned companies to the firm’s entrepreneurial ecosystem and resources, as well as investors. The program is modeled after EY’s Entrepreneur of the Year™ and Entrepreneurial Winning Women™ programs.” ABOUT NVISNx NVISNx is a powerful PaaS information governance, risk and compliance (iGRC) company committed to helping businesses effectively identify and protect all critical data. Our first-to-market iGRC platform provides an automated, visible and prioritization of data protection and junk file elimination, ensuring your crown jewels are secure while redundant, outdated, trivial, and abandoned files are purged. Our platform increases operational efficiencies and profit margins while helping Business, Cybersecurity and IT professionals better understand their massive data assets to make more informed decisions about their data. NVISNx’s visual analytics engine offers rich and meaningful intelligence insights to prioritize and protect all critical data and help defensibly purge files that have no business value, incur business risks and/or impair compliance, providing massive cost savings across the enterprise in just a few weeks. Our team of experts have built an intelligent, easy-to-use solution that enables business users to become their own data analyst. NVISNx is here to help you protect your prize data, while saving you millions in unnecessary storage costs. To learn more, please visit www.NVISNx.com Contact Details NRPR Group Nicole Rodrigues +1 424-421-9610 Nicole@nrprgroup.com Company Website https://www.NVISNx.com/

February 16, 2021 09:00 AM Eastern Standard Time

News Direct Announces Global Distribution Agreement With The Associated Press

News Direct

News Direct has entered into a global distribution agreement with The Associated Press that enables its clients to send text releases and multimedia content to thousands of leading print and broadcast media, online sites, and other agenda-setting recipients worldwide. The agreement provides News Direct with access to AP's North America, Europe, Latin America, Asia Pacific, Middle East and Africa networks. "AP's huge global footprint provides the backbone of our international network," noted News Direct Founder & CEO, Gregg Castano. "No other newswire has broader global reach via the AP, or access to more of its distribution platforms. This agreement illustrates our commitment to being a premier service provider.” News Direct content will be available via AP Newsroom, the editorial content management system used by AP members and subscribers, as well as the AP News app and apnews.com, the news agency's popular consumer-facing app and online platforms. In addition to reaching scores of international and national news agencies via its AP relationship, News Direct will be announcing major bilateral distribution agreements with many of the world's leading news services in the near future. News Direct seeks to disrupt the traditional commercial newswire model by introducing flat rate pricing for international distributions – inclusive of human prepared translations – similar to its North American rate structure. Under this ground-breaking approach, all non-U.S. distribution orders are priced at a flat rate that correlates to the specific regions or countries targeted, including full global distribution. While this alone is a major break from long-standing newswire pricing models, News Direct goes a major step further by including full translations in select distributions as part of that flat rate. This allows PR professionals to broaden their international reach and increase the frequency of their distributions due to the predictable, transparent and economical pricing strategy pioneered by News Direct. About News Direct News Direct provides news and content distribution for PR, IR, Corporate Communications and Marketing professionals. Our platform delivers a completely-reimagined, intuitive workflow, industry-leading security, transparent, flat-rate pricing and actionable analytics. Further, News Direct has deployed an array of innovation including advanced automation, isolation cloud technology and custom software for the most dynamic, efficient and flexible platform available today. To learn more visit newsdirect.com or follow us on LinkedIn, Twitter, Facebook, Instagram or YouTube. About AP The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world's population sees AP journalism every day. Online: www.ap.org Contact Details News Direct Martha Pearlstone +1 203-295-7566 martha.pearlstone@newsdirect.com Company Website http://www.newsdirect.com

February 16, 2021 08:07 AM Eastern Standard Time

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