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Biomedical AI entrepreneur Prof. Amir Geva appointed CSO of SleepX

Appyea

World renowned machine learning and bio-feedback expert joins company to execute and lead the development of DreamIT – the company’s patented solution integrating its proprietary AI technology in a wearable data driven wristband to treat sleep apnea and snoring. SleepX, a subsidiary of AppYea (OTC: APYP) focusing on the development of accurate wearable monitoring solutions to treat sleep apnea and snoring, announced today the appointment of Biomedical AI entrepreneur Prof. Amir Geva, as its chief science officer. Prof. Geva is a world-renowned expert in the field of machine learning, with over 25 years of business leadership experience as the founder and R&D teams leader of biomedical AI companies Elminda, InnerEye and WideMed. He brings over 40 years of deep AI research, serving today as the Head of the Biomedical Signal Processing and Machine Learning Lab and as Professor at the Electrical and Computers Engineering Department at Ben Gurion University of the Negev in Israel. As of today, Prof. Geva had published 62 scientific articles, and he is Senior Member at the Biomedical Engineering and Computers of the IEEE. In the past he had served also as consultant to the Israeli Air Force and Elbit on bioelectrical signal processing. He is DSc in Biomedical Engineering from the Technion Israel Institute of Technology, and formerly a Major at the Israeli Navy. "SleepX’ is the right solution many had been waiting for", Prof. Amir Geva commented. "The company has introduced a revolutionary combination of sensor technology, data analysis and machine learning to take on the challenge sleep-training for adults and improving people’s sleep and general wellbeing. I look forward to working with the team to complete the development of the company’s product and realize its market potential." SleepX is an Israeli research and development company recently acquired by AppYea. The company had developed a unique product for monitoring and treating sleep apnea and snoring. The technology is protected by several international patents and the company plans to start serial production in 2022. The company currently focuses its activities on the development and commercialization of its flagship product DreamIT. "We are honored to have a world expert in bio-feedback and AI such as Prof. Geva joining us to lead the development of our product’s brain analysis capabilities and advance the execution of our go-to-market strategy to realize the company’s business plan", said Boris (Bary) Molchadsky, President and CEO of SleepX, and Chairman at AppYea. Contact Details AppYea Inc. Asaf Porat info@appyea.com Company Website http://www.appyea.com

January 11, 2022 08:24 AM Eastern Standard Time

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Kenny Clark Grows Minuteman Press Printing Franchise in McKinney, Texas

Minuteman Press International Inc

Minuteman Press in McKinney, Texas is located at 1502 W. University Drive, Suite 111. Owner Kenny Clark has owned the local printing franchise since August 2014. Operating as an essential business over the past two years, Kenny has consistently grown his sales and helped other local businesses meet their ever-changing needs for custom design, print, and marketing services. Kenny says, “We have worked hard to serve our customers with anything they have needed over the past two years and that hard work has paid off. I was born and raised in Texas, and one thing I did was remain open. I went to work every single day because I wanted to be there to answer the phone when other businesses weren’t. If you could hear the relief in their voices when I answered the phone, you would understand just how huge that personal touch and human connection was at that time.” “I was fortunate enough to remain open as an essential business, and by being there for new and existing clients at a time where they needed me most, that really was a big key to growing our business. Today, I am stronger than I was before the pandemic, and our client base is stronger as well.” -Kenny Clark, owner, Minuteman Press franchise, McKinney, Texas. With eight years of business under his belt including two years of operating under unprecedented circumstances, Kenny is able to share his insights and keys to growth for Minuteman Press in McKinney. He says, “We have many products that are in high demand, and the key to our success is that we sell ourselves through our actions. We offer speed and service, and a job done right, no matter what our clients need.” He continues, “We offer custom graphic design services with fast turnaround, which then leads to fast production of banners, signs, blueprints, business cards and stationery, and anything our clients need or want to grow their business through increased brand awareness and visibility. Direct mail has also been a growth point for us.” Why direct mail? Kenny explains, “I find printing to be one of the absolute core essentials of any marketing strategy. More than ever, we see that there are thousands of emails that get lost in the shuffle and deleted. When you have something in your hand that you can physically hold and touch, you are more likely to take a closer look at it. Emails can get swallowed up by spam filters and deleted with one click, while direct mail has that unique ability to capture someone’s attention because it’s right in their hands.” “Right now, one of my biggest clients is doing direct mail campaigns with us more than any other types of products and services. They have found that direct mail really works for them, and that Minuteman Press is the perfect local partner to help them design, print, and deliver their messages to best reach their target audience.” -Kenny Clark When it comes to marketing his business, Kenny takes a multi-faceted approach. “I tell my team all the time, we don’t just get out there and market for the sake of marketing. I like to say, ‘We quote it to win it.’ We have really focused on marketing ourselves on speed and service, and direct conversations with our clients. We are not the cheapest printer in McKinney, Texas, but if you want and need the job done right, I am your guy.” Kenny has also taken advantage of the proprietary Minuteman Press FLEX software as well as the Internet marketing resources available to him. “We used the FLEX software all of the time when quoting jobs for clients, and it’s a valuable tool to make sure we are managing pricing and production correctly. Specifically, I have been using the CSSP function that helps me see how to properly price orders for quotes based on current pricing trends. A year and a half ago, I really started bolstering our Internet marketing, and that has really paid off as well in generating new business.” “The support from Minuteman Press International has been exactly what it was promised to be. My Regional Vice President Pete Scaglione and the local field team are there for me. When I call them, they will jump through hoops to help me out. If I email the IT team at World Headquarters with a question about the FLEX software or anything else I need, I always receive quick replies that contain precise, detailed answers. We all have the same mindset, and we are all in this together.” -Kenny Clark Prior to franchising with Minuteman Press, Kenny saw his job in the electronics industry take him traveling around the world. “I had a working background in electronics, manufacturing of circuit boards, and business development. Flying everywhere was getting really old really fast and I wanted to be there for my kids. Minuteman Press helped me do that.” When asked about additional reasons Kenny chose to buy Minuteman Press in McKinney, Kenny answers, “At the end of the day, the cost to buy a Minuteman Press franchise was reasonable and cost less than most other franchises. The majority of franchises have the philosophy of ‘the more you make, the more we take.’ Essentially, you are punished for having a successful franchise, but that is not the case with Minuteman Press International. Their royalty cap was the deciding factor for me in joining Minuteman. I am allowed to keep more of my well-earned money and invest it back into the business as I see fit.” Kenny continues, “The other thing that other people don’t realize is the benefit of having low turnover due to the fact that we hire skilled workers. I looked into the fast food industry, and there just seemed to be too much turnover due to the nature of the work as well as other headaches that would carry over into weekends such as staffing as well as food supply.” He adds, “Not having to worry about the business on weekends and having that freedom is huge. You can’t put a price on that.” For those who are researching businesses including Minuteman Press, Kenny’s advice is this: “Ask yourself if you see yourself running the business you are buying Also, are you willing to do the work? The biggest mistake people make is that they open the business and hope that clients will just walk through your doors and automatically come to you. If you don’t get out and market, if you aren’t hustling, you are not going to make it. You have to want it and follow the business model, get out there and go get it. All of your marketing efforts will come back to you and pay off. I can attest to that.” For more information about Minuteman Press in McKinney, Texas, visit their website: https://minuteman.com/us/locations/tx/mckinney. Learn more about #1 rated Minuteman Press franchise opportunities at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

January 10, 2022 10:00 AM Eastern Standard Time

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Luxury Outerwear Brand Cape de Coeur Moves into the Metaverse with 1st NFTs

Cape de Coeur

Vancouver-based elevated, technical outerwear brand Cape de Coeur, in tandem with digital artist Tony Murray & renowned creative director Isabel Martinez (Isabelita Virtual), is excited to announce the launch of their capsule collection of three, one-of-one edition NFTs, linked to three of their Guardian capes - their signature cape design. Cape de Coeur, Murray, and Martinez worked together to visualize, design and produce a special digital artwork video, titled “The Guardian”, that they then used to create the unique non-fungible tokens. Bettina Mueller Reichl - Founder and Creative director of Cape de Coeur - met Isabelita Virtual during the last months of 2020. Bettina had been a dedicated follower of Isabelita's work, admiring different projects and partnerships Isabelita had participated in with some of Bettina’s favorite brands and publications, such as Delpozo, Viktor & Rolf, and Vogue Italia. Bettina reached out to Isabelita in hopes of partnering on a digital activation that could introduce Cape de Coeur to the world and build awareness around it. Isabel loved the concept, innovation, technology, and creativity behind Cape de Coeur. She understood what Cape de Coeur is at its core: a high fashion luxury brand, designing waterproof capes. She wanted to produce a piece of digital art that would break boundaries, as the product does itself - through technology. She suggested contacting Tony Murray, a digital creator with specific expertise working in the fashion industry, to design a ‘universe’ that represents all that is Cape de Coeur. Murray’s efforts resulted in a surprising piece, complete with a surreal outdoors built into a futuristic world, where even among the 3D ‘women’ featured in the video, the rain remains the main character. It starts raining - but the rain doesn’t touch the women, as if they are protected by invisible, unseen umbrellas. “The first thing that struck me about Cape de Coeur was the striking silhouettes of the capes. I wanted to model the capes in the realm of the unreal, but in a virtual environment that highlighted and didn’t distract from or compete with the capes...The design of the environments was quite minimal, letting the reflective materials and the dynamic skies do the work of spotlighting and quite literally reflecting the capes. The Cape de Coeur pieces are truly the merging of fashion and function with waterproof performance fabric, so the images of water droplets beading up on ther surface sparked the use of orbs throughout the scenes. And of course, rain became an important graphic element." - Tony Murray, Digital Creator Cape de Coeur, Tony Murray and Isabelita Virtual’s digital art video aims to ‘conquer’ the weather in an experimental way. The characters in the work are identifiably ‘women’ but remain ambiguous in all other characteristics - a purposeful choice to help build a connection between the brand and the viewers. ‘ The Guardian ’ is a futuristic and romantic universe, a unique piece of artwork linked to an exclusive product - Cape de Coeur’s first NFTs. “Cape de Coeur is a perfect example of a contemporary brand that talks to its audience in a contemporary way. Today’s most advanced brands are fully engaged through technology. Most of them use it to develop new products, but some also to build culture and share values with their audiences. Cape de Coeur is a disruptive label that brings fresh air to the rainwear landscape, merging reason and emotion.” - Isabelita Virtual, Creative Director The values of the Cape de Coeur brand - innovation, creativity, romanticism, technology, futurism - immediately aligned with the values of Tony and Isabelita’s respective worlds. Bettina, Tony and Isabelita wanted to create a piece of ‘communication’- but also a piece of digital art, one that would make a long-lasting impact. All three creatives share the same ambition - to break boundaries in their work through technology. All Cape de Coeur pieces are available to purchase online, directly from the brand’s website. Prices range from $995-$2,195 Click HERE for more information on ‘The Guardian’ NFTs For more information on Cape de Coeur, please visit https://capedecoeur.com and @capedecoeur ABOUT Cape de Coeur: Cape de Coeur is luxury technical outerwear designed to redefine your wardrobe and your lifestyle. The brand is the brainchild of Austrian-born designer Bettina Mueller Reichl, who has lived and breathed European design culture, having worked in the luxury design industry there for most of her life. She has more than 20 years of experience in technical apparel design, working with the most renowned international design teams of technical performance wear. Crafted in the brand’s proprietary wind, rain, and snow-proof CoeurTex™ fabric, Cape de Coeur capes blend functional freedom with uncompromising beauty. The focus on the cape silhouette comes from the brand’s emphasis on fashion meeting function – as capes allow the wearer to shield handbags from rain and snow, and wear statement sleeves, boxy silhouettes, and easy-to-wrinkle pieces underneath their outerwear. ABOUT Isabel Martinez / @IsabelitaVirtual – Creative Director: Isabel Martinez is a Creative Director with over 12 years helping brands to establish meaningful relationships with their audiences by explaining stories that connect with them. She has collaborated with brands and cultural institutions such as Tiffany & Co, Delpozo, Hermès, Coach, Apple, Sony, Vogue, Other Stories, Tous, Viktor&Rolf, Dior, Inditex, Louis Vuitton Foundation and The Moscow Ballet. In 2015 she moved to NYC to try new things in digital environments, such as blending VR with Photography & developing digital content for luxury brands in collaboration with W Magazine. In 2018 she was named the WEBBY AWARD HONOREE for BEST SOCIAL CONTENT in ART & CULTURE on Instagram. She was the only individual to achieve this recognition along with two of the biggest cultural institutions in the world, The Metropolitan Museum and LACMA Museum. Isabel is the first Spanish woman featured in the Times Square Midnight Moment - the longest and largest public digital exhibition, synchronized on electronic billboards throughout Times Square. Other names featured in the past years were Andy Warhol, Yoko Ono, Björk, JR or Alex Prager. She is part of the new creator’s economy- she is a featured artist on Superrare and Foundation NFTs Marketplaces. In 2021 she joined Meta (Facebook) to work in the luxury vertical at Creative Shop Paris. ABOUT Tony Murray / @to.mu.lab – Digital Creator, 3D Artist: Tony Murray is a San Francisco-based designer, digital creator and fashion vet who’s creating some of the most vital and vibrant 3D style available, pointing the way forward for a new discipline that borrows from the past but is never backward. Rooted in physical garments, Murray’s latest work shows that the most open-minded among the traditional fashion community are finding fertile new ground in software, creatively and commercially. Contact Details OGAKI Amber Cardullo ACARDULLO@OGAKIDIGITAL.COM Company Website https://capedecoeur.com

January 06, 2022 09:01 AM Eastern Standard Time

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The Signs, Diagnosis and Treatment of Lyme Disease Discussed as Part of New, On-Demand Webinar Hosted by Industry-Leading Quidel Corporation

Quidel Corporation

An important public health webinar focused on the Bartonella species, the bacterium that causes Bartonellosis, is now available on demand at https://education.quidel.com/educational-categories. Borrelia burgdorferi, the bacterium that causes Lyme disease, is also discussed as a coinfection on this PACE-accredited webinar, the third in a series hosted by Quidel Corporation (Nasdaq: QDEL) in collaboration with Global Lyme Alliance. Titled “The Diversity of Bartonellosis Manifestations and Challenges to Treatment,” the webinar is conducted by Monica E. Embers, Ph.D.,* associate professor of microbiology and immunology and director of vector-borne disease research at Tulane National Primate Research Center in Covington, Louisiana. Her research at Tulane focuses on the effectiveness of antibiotics and other therapeutics to eradicate Borrelia burgdorferi from the body while also exploring the many avenues related to persistent Lyme disease. Dr. Embers currently serves on the 2021 Tick-Borne Disease Working Group, which was established by Congress as part of the 21st Century Cures Act. Appointed to this position by the U.S. Department of Health and Human Services, the Working Group serves as a federal advisory committee to provide expertise and recommendations regarding all tick-borne diseases, evaluate tick-borne disease research priorities and help ensure coordination between federal agencies. The primary function of the Working Group is the development of a report of findings and recommendations regarding the federal response to tick-borne disease prevention, treatment and research, which it submits to Congress and the Secretary of Health and Human Services. On the webinar, Dr. Embers describes the possible clinical presentations (signs and symptoms) of Bartonellosis; compares Bartonellosis to Lyme borreliosis in terms of detection, persistence and treatment; and identifies research efforts needed to better diagnose and cure Bartonellosis. The timing and relevance for the webinar is particularly important as Lyme disease is on the rise to record numbers throughout the country and potentially affected as many as 476,000 citizens in 2021. Among those invited to view the webinar are physicians; allied health professionals; health researchers; and representatives of physician offices, laboratories, urgent care centers, patient advocacy associations and others interested in the subject. About Quidel Corporation Quidel Corporation (Nasdaq: QDEL) is a leading manufacturer of diagnostic solutions at the point of care, delivering a continuum of rapid testing technologies that further improve the quality of health care throughout the globe. An innovator for over 40 years in the medical device industry, Quidel pioneered the first point-of-care test for influenza in 1999 and was the first to market a rapid SARS-CoV-2 antigen test in the U.S. Under trusted brand names, Sofia®, Solana®, Lyra®, Triage® and QuickVue®, Quidel’s comprehensive product portfolio includes tests for a wide range of infectious diseases, cardiac and autoimmune biomarkers, as well as a host of products to detect COVID-19. Quidel’s mission is to provide patients with immediate and frequent access to highly accurate, affordable testing for the good of our families, our communities and the world. For more information about Quidel, visit quidel.com. *Dr. Embers receives an honorarium for conducting the webinar sponsored by Quidel. Contact Details breakwhitelight JAMES YEAGER +1 818-264-6812 jim@breakwhitelight.com Company Website http://Quidel.com

January 05, 2022 06:00 AM Pacific Standard Time

Academy of Integrative Health and Medicine Signs Cooperation Agreement with PAHO/WHO

Academy of Integrative Health and Medicine

The Academy of Integrative Health and Medicine (AIHM) has signed a cooperation agreement with the Pan American Health Organization, Regional Office of the World Health Organization (PAHO/WHO), and the Biblioteca Regional de Medicina (BIREME), to expand technical and scientific cooperation in traditional, complementary, and integrative medicine. AIHM is the world’s largest interprofessional integrative health association and a leading think tank on the value of transforming healthcare to establish a collaborative, holistic approach to health and wellness. AIHM and PAHO/WHO will work together on projects and activities to promote primary health care, capacity building, evidence synthesis, and information dissemination, through the implementation of existing international instruments within the PAHO/WHO. These include: The PAHO Universal Health Strategy The PAHO Policy on Ethnicity and Health The PAHO Sustainable Health Agenda for the Americas 2018-2030 The WHO Traditional Medicine Strategy 2014-2023 The WHO Framework on People-Centered Integrated Health Services “We are thrilled to be working with PAHO/WHO to advance holistic, integrative health throughout the Americas,” said AIHM Executive Director Tabatha Parker, ND. “When health systems include traditional, complementary and integrative health, it is a win for patients, communities and the planet.” “This agreement is expected to greatly contribute to the collaborative development of information products and services for traditional, complementary, and integrative medicine,” said Dr. Diego Gonzalez, BIREME’s director at the agreement kick-off meeting. Such products are expected to benefit both Latin American and Caribbean countries, as well as the United States and Canada. They will also be available to the larger global community. About AIHM Founded in 1978, the Academy of Integrative Health and Medicine (AIHM) is the leading interprofessional organization for traditional, complementary and integrative health practitioners worldwide. In 2001, AIHM merged with the Academic Collaborative of Integrative Health (ACIH). Together, they are working to advance integrative health on a global scale and transform health and wellness through education, leadership, collaboration, research and advocacy. For more information, visit aihm.org or follow @aihmglobal on Facebook, Instagram, and Twitter. About PAHO/WHO Pan American Health Organization (PAHO) is the specialized international health agency for the Americas and serves as Regional Office for the Americas of the World Health Organization (WHO), the specialized health agency of the United Nations. From its Washington, D.C., headquarters, 27 country offices, and three specialized centers in the region, PAHO promotes evidence-based decision-making to improve and promote health as a driver of sustainable development. For more information, visit paho.org. Contact Details Carol Stevenson +1 661-713-6879 carol@growthledge.com Company Website https://aihm.org

January 05, 2022 08:30 AM Eastern Standard Time

Save the Redwoods League Buys Lost Coast Redwoods, the Longest Stretch of Privately Owned Shoreline in the Coast Redwood Range

Save the Redwoods League

Save the Redwoods League today announced that it has purchased the 3,181-acre Lost Coast Redwoods property in Mendocino County from timberland owner Soper Company for $36.9 million. After negotiating the rare opportunity to protect 5 miles of privately owned coastline in November 2021, the League raised $19 million in private donations from 4,884 individuals and foundations from across the United States and 10 other countries. Raising this much funding in less than two months is a record for the nonprofit organization. Loans and other financing enabled the League to finalize the purchase in the seller’s required timeframe. The League will continue fundraising in 2022, seeking public and private funding to repay the loans and support the permanent protection, restoration and stewardship of the property. Leading that effort is a new challenge grant from the Goodman Family Foundation that will match new donations dollar-for-dollar up to $1 million through March 31. “Adding 5 miles of spectacular shoreline and thousands of acres of redwood forest to California’s protected coast is an extraordinary investment in our future,” said Sam Hodder, president and CEO of Save the Redwoods League. “With people from around the world offering their generous support, it’s clear that the public cares deeply about the beauty and wildness of California’s coastline and redwood forests.” “Now that we have removed the immediate threat of timber harvesting and development,” Hodder continued, “the work begins to complete the conservation vision, secure full funding and work with our tribal, state and federal partners to add this land to the protected mosaic of California’s Lost Coast.” With the purchase of the property, the League can now begin to restore the former timberland, explore opportunities to expand public access to the famed Lost Coast and identify a permanent steward. About Lost Coast Redwoods The 3,181-acre Lost Coast Redwoods property includes 5 miles of shoreline and an expansive 2,250-acre forest. Though most of the property had been aggressively logged in prior decades, second-growth coast redwoods, Douglas-fir and grand fir ranging in age from 80 to 100 years, make up a significant portion of the forest, with large old-growth trees scattered throughout. The property supports abundant habitat for coho salmon and steelhead trout, culturally and ecologically important species that are protected under the Endangered Species Act. This property is also home to Roosevelt elk, black-tailed deer and mountain lions. Offshore, the recently designated Double Cone Rock State Marine Conservation Area buffers this sensitive coastline and protects sea lions and other marine life along the undeveloped shoreline. The islands offshore, including Vizcaino Rock, support more than 11,500 nesting seabirds. Potential Future Public Access Along the Lost Coast Protection of Lost Coast Redwoods and its 5 miles of iconic California coastline at the southern gateway to the 57-mile-long undeveloped Lost Coast is a critical investment in California’s biodiversity, climate resilience and equitable access to nature. Lost Coast Redwoods is adjacent to the League’s Shady Dell property and within a quarter-mile of its Cape Vizcaino property. This connectivity offers the potential for the League and its partners to expand public access in the area and extend the famed Lost Coast Trail southward from Shady Dell. *** The public can learn more about Lost Coast Redwoods and donate to support its protection and stewardship on the Save the Redwoods League website. To access hi-res images, b-roll or drone footage of the Lost Coast Redwoods property, please visit the League’s online newsroom. To schedule an interview, contact Robin Carr at (415) 971-3991 or redwoods@landispr.com. Save the Redwoods League One of the nation’s longest-running conservation organizations, Save the Redwoods League has been protecting and restoring redwood forests since 1918. The League has connected generations of visitors with the beauty and serenity of the redwood forest. The nonprofit’s 29,000 members have enabled the organization to protect more than 216,000 acres of irreplaceable forest in 66 state, national and local parks and reserves. For information, please visit SaveTheRedwoods.org. ### Contact Details Landis Communications Inc. Robin Carr +1 415-971-3991 redwoods@landispr.com Company Website https://www.savetheredwoods.org/

January 05, 2022 12:17 AM Pacific Standard Time

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The Akshaya Patra Foundation US receives $50,000 from Bearbottom Clothing for Midday Meal Program

The Akshaya Patra Foundation USA

The Akshaya Patra Foundation USA (Akshaya Patra), one of the largest school lunch providers in the world, is pleased to announce that Bearbottom Clothing is pledging $50,000 to The Foundation’s flagship Mid-Day Meal program to offer hot, nutritious lunches to 2,500 children in government and government-aided schools in Bangalore. This contribution will address malnutrition among the most underserved children in India. By providing at least one nutritious meal per school day, the program seeks to increase enrollment & attendance rates, enhance energy levels, reduce attrition rates and improve socialization among castes. “I am so grateful to Bearbottom for their generosity as we kickstart our Midday Meal program - a program that reaches millions of hungry children, every day, across schools all over India.” Navin Goel, Chief Executive Officer of Akshaya Patra, stated. “Their continuing support reinforces the fact that we have a shared goal of ensuring that no child will ever have to choose between a meal and obtaining an education.” QUOTE FROM BEARBOTTOM. “Leveraging our buy-one-give-one model, our team is proud to be able to provide this donation to the amazing Mid-Day Meal program. We look forward to continuing to grow our support of this program and the positive impact it has on so many lives. We are grateful to be able to assist in the work that the team at The Akshaya Patra Foundation is doing.” - Robert Felder, Founder & CEO About Bearbottom Clothing Bearbottom Clothing aims to be the go-to online men’s apparel brand for everyday comfort. We make clothing emphasizing versatility, fit, and value while supporting the communities that help build our brand. Leveraging a buy-one-give-one model, we’ve been able to provide aid to those in need who are local to both our production facilities (India) and our HQ (Tampa Bay). These donations have included clothing, masks, and meals. Visit bearbottomclothing.com to find out more. Bearbottom Clothing Contact Robert Felder, Founder & CEO: robertfelder@bearbottomclothing.com Megan Simon, Director of Operations: megan.simon@bearbottomclothing.com About Akshaya Patra Established in 2000, Akshaya Patra is the world’s largest NGO school meal program, providing hot, nutritious school lunches to over 1.8 million children in over 19,257 schools through 57 kitchens in 12 states and two Union Territories in India. It costs only $20 to feed a child for an entire school year. Since the COVID-19 lockdown began on March 24th, Akshaya Patra has served more than 118 million meals to migrant workers and our beneficiaries and their families. Contact Details Akshaya Patra Foundation USA +1 781-438-3090 contact@apusa.org Company Website https://wwww.foodforeducation.org

January 04, 2022 03:06 PM Eastern Standard Time

Envision2bWell Kicks Off New Year with EnvisionWell 2.0 Health and Wellness App Release Featuring Face-Scan Tech

Envision2bWell Inc.

Envision2bWell ®, a digital health and wellness company whose mission is to empower people to live sustainably healthier, more joyful lives, has released an updated second version of its health and wellness app, EnvisionWell ®. Now available for both iOS and Android, EnvisionWell 2.0 sports a new user interface that improves the user’s overall experience. It also rolls out a revamp of one of its key features, “My Personal Body Blueprint,” (MPBB) with contactless face scanning technology. MPBB 2.0 provides users with important health biomarkers such as blood pressure, stress index, BMI and more, with just a smartphone — never needing to don a wearable device. The company also makes improvements to the “My Energy” module to better help users track their food, physical activity and water consumption. EnvisionWell syncs with more than 400 devices, bridging the gap created by the myriad separate apps that help users keep track of their fitness, their nutrition, their health, and more, but are unable to communicate with one another. It brings people’s data to life in one centralized location, eliminating the need for multiple apps. EnvisionWell empowers and enables sustainably healthy behaviors in all areas of wellness. “This is not your average health or fitness app,” says Envision2bWell CEO, Tammy Williams. “EnvisionWell provides information that communicates the true health of your body, mind and spirit, based on more than just your height, weight and BMI. It is data that allows you to decide for yourself how to best meet your personal health and wellness goals — whether it is reducing stress, improving or maintaining your physical fitness, practicing mindfulness, eating healthier or other aspirations.” In addition to being available for individual consumer use, the EnvisionWell platform serves up workplace wellness solutions for businesses. Because it is both digital and mobile, EnvisionWell can be utilized by virtually any company worldwide. “Our enterprise platform provides employers with a full portal of analytics that inform them of the overall health of their company, as well as engagement in the platform,” explains Williams. “EnvisionWell fully empowers people on their journey to 360 Well-Being ® and Social Health Empowerment ®.” Envision2bWell leverages the lens of social determinants of health and their proprietary engagement model based on the four foundational elements of the Social Health Empowerment Framework, “Knowledge, Support, Access and Autonomy” (KSAA ® ). “We are reimagining wellness, so everybody has an equal shot at being healthy and well.” Envision2bWell already has its next set of EnvisionWell updates in the works, including “B360 Score,” as well as new modules, “My TeleWellness” and “My Journal,” anticipated in mid-2022. About Envision2bWell Inc. Envision2bWell Inc. is a West Chester, Pennsylvania-based mission driven, for-profit social impact company committed to empowering, enabling, and inspiring health and well-being. The Black woman-owned business is MBE and WBE-certified with a diverse, multicultural team. Envision2bWell reimagines wellness through its signature product, EnvisionWell, a unified digital health and wellness platform that helps people live sustainably healthier lives with personalized engagement, robust data, and digital, social and human experiences to support them on their wellness journey. EnvisionWell is available for companies and individual consumers. To learn more, visit https://www.envision2bwell.io. Contact Details Helena Duzenski, VP Marketing & Communications 844-473-4748 Ext: 710 helena@envision2bwell.io Sherylle Linton Jones, Media Relations Consultant 844-473-4748 Ext: 718 sherylle@envision2bwell.io

January 04, 2022 02:30 PM Eastern Standard Time

Tiger Beer inspires fans to set aside their fears and pursue bold ambitions in the Year of the Tiger

Tiger Beer

SINGAPORE - Media OutReach - 4 January 2022 - Tiger Beer, the number one international premium beer in Asia, has today ignited a new movement to encourage people everywhere to set aside their fears and achieve bold ambitions in the Year of the Tiger. The Year of the Tiger will begin at Lunar New Year on 1st February 2022 and marks the perfect opportunity to embody the symbolic power of the Tiger and uncage your bold ambitions for the year ahead. Tiger Beer will be showcasing a series of inspirational stories that show what can be achieved in the Year of the Tiger by going for your ambitions in your own way. Fans across the globe can participate in the movement by responding to the "My Year, My Goals", Instagram "Add Yours" story sticker feature created by Tiger Beer with their own ambitions for the Year of the Tiger. Tiger Beer has also launched a new campaign film entitled 'The Year of Your Tiger', celebrating the optimism and bold ambitions of people across the world ahead of the Year of the Tiger. The film features individuals from all walks of life sharing their determination to ignite their inner courage and make 2022 their year. Sean O'Donnell, Global Brand Director, Tiger®, Tiger Beer comments: "Tiger Beer was born from defying the odds with a bold and courageous spirit. Brewing beer in the tropics was thought to be impossible until we did it. We believe that we are all born with a Tiger inside us - a version of ourselves that knows no limits to what is possible - but few of us are able to uncage it. We're delighted to launch this year-long movement to encourage people everywhere to own the year." A full range of media assets are available here. Follow @tigerbeer on Instagram and Facebook for more updates on the campaign. About TIGER®: Tiger® was born in 1932 on the streets of Singapore. Today, Tiger® is the number one international premium beer in Asia and one of the world’s fastest-growing beer brands. It is available in more than 50 markets across the globe. Defying the odds to create the ultimate brew, a perfect balance between bold and refreshing, Tiger® has been uncaging new ways to take refreshment to the next level and make the impossible possible for decades. Tiger® believes that we are all born with a Tiger inside us, a version of ourselves that knows no limits to what is possible. But we often succumb to the status quo because unlike a Tiger, we fear failure. Tiger® is igniting a movement to encourage people everywhere to set aside their fears and achieve their boldest ambitions in the Year of the Tiger. For more information, please visit www.tigerbeer.com. About HEINEKEN HEINEKEN is the world's most international brewer. It is the leading developer and marketer of premium beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 300 international, regional, local and specialty beers and ciders. HEINEKEN is committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through "Brewing a Better World", sustainability is embedded in the business. HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets. It employs more than 80,000 employees and operates breweries, malteries, cider plants and other production facilities in more than 70 countries. Heineken N.V. and Heineken Holding N.V. shares trade on the Euronext in Amsterdam. Prices for the ordinary shares may be accessed on Bloomberg under the symbols HEIA NA and HEIO NA and on Reuters under HEIN.AS and HEIO.AS. HEINEKEN has two sponsored level 1 American Depositary Receipt (ADR) programmes: Heineken N.V. (OTCQX: HEINY) and Heineken Holding N.V. (OTCQX: HKHHY). Most recent information is available on HEINEKEN’s website. Follow us on LinkedIn, Twitter and Instagram. Contact Details Archetype Contact tigerbeer@archetype.co HEINEKEN Hannah Nottage hannah.nottage@heineken.com

January 04, 2022 07:00 AM Eastern Standard Time

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