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DistroTV Now Set to Stream on Major Smart TV Platforms, In Addition to All Key Streaming Devices

DistroTV

DistroTV, the nation’s largest, independent free ad-supported streaming television platform, today announces that it is now available to stream on all major smart TV platforms, including Samsung, LG, and Sony. This is in addition to DistroTV’s availability across all key streaming device partners, including Amazon Fire TV, Roku, Apple TV, and Google TV, as well as on mobile platforms like iOS and Android. Audiences can view DistroTV’s 150+ growing channel lineup for free, on any web browser, by visiting distro.tv. The FAST platform is now truly available to stream anytime, anywhere, no registration or subscription required. “Our research shows that DistroTV viewership is on average occurring at a 15-times higher engagement rate on large screen devices versus mobile devices,” said Navdeep Saini, co-founder and CEO of DistroScale, parent company of DistroTV. “We’re thrilled to expand DistroTV’s video streaming experience through our new availability on these smart TVs, and to continue to provide our growing base of viewers with the content they crave, on the devices they prefer to watch on.” Specifically, DistroTV is available to stream on the following smart TV platforms: Samsung TVs, including the Neo QLED, QLED, Frame, Serif, Crystal UHD and HD models released since 2018; all series 6/7/8/9 are supported LG Smart TV models released since 2018 or TVs upgraded to WebOS 4.0 or above are supported, including OLED 8/9/X/1 series LED K/M/N/P series, all NanoCell and all QNED models All Sony SmartTVs equipped with AndroidTV or GoogleTV operating systems are supported Over the past few months, DistroTV has launched a variety of channels to appeal to a broader audience and to continue building out a robust viewing experience, such as Arcade Cloud, Strongman Champions League, Real America’s Voice, MotorRacing and Docurama, just to name a few. The FAST platform features films and shows across an array of genres and categories, including News & Opinion, Business, Comedy, Fun & Games, Local News, Live Sports, Outdoor Entertainment, Reality TV & Documentaries, Lifestyle, Music, Moods, Radio, and more. Additionally, DistroTV is set to feature a wide range of Halloween-themed content this October, ranging from family friendly to horror programming. This includes: FrightFlix (Horror Channel) Watch It Scream! (Horror Channel) Horror Machine (Horror Channel) CineLife by Magnolia Pictures (Showcasing their Horror Movies and content throughout month) PeopleTV (Themed content throughout month) The Film Detective (31 Days of Classic Horror throughout October) Stingray Karaoke (Special programming on Halloween Day – Spooktacular night of concerts) Fuse Backstage (Special programming on Halloween Day) DistroTV’s growing and diverse 150+ channel content library includes a mix of popular film and television shows, such as Bloomberg, EuroNews, People TV, Magellan TV and TD Ameritrade network, as well as independent channels like Black Enterprise, as well as Kweli TV, which spotlights the rich history and global diversity of the Black community; Canela TV, featuring Spanish programming; Latido Music, the leading channel for Latin music; and more. Audiences can view DistroTV channels for free anywhere across a wide array of CTV and mobile devices, as well as on the web by visiting distro.tv -- no registration or signup required. To become a viewer and explore which channels are available for live and on demand viewing, visit https://www.distro.tv or install DistroTV for free smart TV platforms, including Samsung, LG, and Sony, as well as on key streaming device partners, including Amazon Fire TV, Roku, Apple TV, and Google TV, and on mobile platforms like iOS and Android. About DistroTV DistroTV is the largest, independent, free, ad-supported streaming television service on the market. Launched in 2019 by parent company DistroScale, the platform caters to a multicultural, rapidly expanding, globally-minded audience of passionate viewers in the US, Canada, and UK. Satisfying the growing demand for premium video content in multiple languages, DistroTV delivers premium video content from producers globally across North America, the UK, Bollywood, Latin America, China, Southeast Asia, and growing. With more than 150 channels plus thousands of Video on Demand (VOD) shows, DistroTV cultivates content that covers a broad spectrum of topics to connect with peopleâs passion points around Entertainment, Lifestyle, Sports, News, Documentaries and International Content in live, linear and video-on-demand formats. DistroTV is available on the web, as well as through Roku, Amazon Fire TV, Apple TV, and iOS and Android devices. About DistroScale DistroTV is the first direct-to-consumer offering from DistroScale, a technology company founded in 2013 and known for providing a global clientele of thousands of media properties with the industryâs most comprehensive video platform for web, apps, and streaming. DistroScale is an all-in-one solution providing infrastructure, content delivery, curation, analytics and a full suite of monetization options. Video enabled by DistroScale reaches more than 250 million visitors per month. The company is headquartered in San Francisco, CA. To become a DistroTV viewer, visit www.distro.tv. More information on DistroScale & DistroTV is available at www.distroscale.com. Contact Details Kite Hill PR Mackenzie Gavel +1 631-739-5716 mackenzie@kitehillpr.com Company Website https://www.distro.tv

October 26, 2021 09:00 AM Eastern Daylight Time

Luxy Hair Becomes First Hair Extension Brand To Launch AI Technology Tool

Luxy Hair

Luxy Hair, the highest-rated clip-in hair extensions brand worldwide, announces its partnership with AlgoFace, Inc. to launch the Virtual Hair Color Match Tool. Known for providing high-quality, 100% Remy human hair extensions and top-tier customer service, Luxy Hair, part of the Beauty Industry Group (B.I.G.), is the first hair extension brand to launch an Artificial Intelligence technology tool. The Virtual Color Match Tool takes the guesswork out of shopping for hair extensions, making the experience simple, seamless, and personalized. “The AlgoFace team built the B.I.G. hair color finder with cutting edge proprietary technology developed in-house that includes illumination correction, hair segmentation, and hair color classification using supervised learning techniques,” explains Taleb Alashkar, co-founder and CTO of AlgoFace. “The technology is fast, accurate, inclusive, and works on all hair colors and styles.” One of the most challenging aspects of shopping online for hair solutions is finding the appropriate color match. With this technology-driven tool, the customer has the option to take an instantaneous photo or upload an existing one to be immediately matched with the perfect color from an assortment of 35 options available on the website. While other beauty brands have tapped into AI and virtual try-on technology, no other hair extension brand on the market is using AI technology to solve the consumers' top concerns. “This is Luxy's initial foray into the world of AI, and it's only the beginning,” explains Amy Sveda, President of Luxy Hair. “We are working with AlgoFace to evolve our existing technology to include virtual try-on and will continue to find ways in which to deliver a more personalized, immersive experience for our customers. Our goal is to democratize the category of hair extensions. Simplifying the purchasing journey through technological advancements is a necessary step in achieving that goal.” The virtual color match tool is accessible via mobile or laptop and noticeably reduces the amount of time that customers have to spend trying to select their best hair color match. Luxy Hair is currently AlgoFace’s only hair partner and the two will continue to learn, refine, build, evolve, and expand as it relates to virtual interactions. The Virtual Color Match Tool can be found on www.luxyhair.com. We are happy to arrange an interview with Luxy Hair’s President, Amy Sveda, to offer more insight and information about the color match tool and partnership with AlgoFace. ABOUT LUXY HAIR: The #1 rated hair extensions brand in the world, Luxy Hair is on a mission to take the guesswork out of beautiful hair by creating hair for days. Made from 100% ethically sourced Remy human hair, Luxy Hair creates premium quality hair extensions for all of life’s moments—from routine to remarkable. Having amassed over 250K customers in more than 165 countries, along with a combined social media following of over 4 million, Luxy Hair is renowned for its exceptional customer service and engagement. A do-it-yourself solution that’s quick and easy to use, Luxy Hair is for anyone, any day, anywhere. ABOUT ALGOFACE: AlgoFace builds AR and AI technology that knows what’s unique in every person. Through precise tracking of 209 facial landmarks, AlgoFace technology enables a deeper understanding of the human form, to detect and recognize people more accurately, more easily, and more clearly. AlgoFace works with leading brands, agencies, and OEM partners to power face AI applications. Headquartered in Carefree, Arizona, they are a diverse team of passionate innovators with deep-rooted knowledge in computer vision, augmented reality, and applied artificial intelligence applications. For more information, please visit www.algoface.ai. Contact Details Six One Agency Camryn Carlson camryn@six-one.com Six One Agency Ilana Donner ilana@six-one.com AlgoFace Jeffrey Freedman jeffrey@algoface.ai Company Website https://www.luxyhair.com/

October 26, 2021 08:03 AM Eastern Daylight Time

COMCAST LAUNCHES INTERNET SPEEDS FASTER THAN 1 GIG IN GALLUP, NM

Comcast New Mexico

Comcast today announced the company has introduced additional Internet speed tiers for homes and small businesses in the Gallup area, with internet speeds up to 1.2 Gbps (1,200 Mbps.) The new speeds are now available to new and existing customers. More than 9,000 homes and businesses have access to Comcast’s network in Gallup. Consumers in Gallup now have access to all Xfinity Internet packages including 50 Mbps, 100 Mbps, 300 Mbps, 600 Mbps, 900 Mbps, and 1.2 Gig speed tiers. From supporting four connected devices at a time, to speeds designed for ultra-connected super-streamers, Gallup residents have a variety of options to keep them connected to more of what matters. “Fast and reliable broadband is a key component of a vibrant economy. As Gallup businesses continue to recover from the impacts of the pandemic, it is good to see Comcast’s investment in our community to help ensure that new and existing businesses will have the bandwidth needed to succeed in the digital economy,” said Bill Lee, CEO, Gallup-McKinley County Chamber of Commerce. “With Internet speeds ranging from 50 Mbps to 1.2 Gigabits, Gallup can continue to recruit more industry sectors into our community, and help existing businesses grow.” Additionally, Comcast will continue to offer its low-cost, high-speed Internet program, Internet Essentials, to help close the digital divide and give even more low-income households in Gallup the tools and resources they need to succeed in an increasingly digital world. The program provides 50 Mbps at-home internet access to low-income households for $9.95 per month. Households that qualify for programs like the National School Lunch Program, housing assistance, Medicaid, SNAP, SSI, and others may qualify for Internet Essentials. Since the program launched in 2011, Comcast has connected 296,000 low-income New Mexicans to the power of the Internet at home, including 2,800 individuals in Gallup. “When Comcast operates in your community, you can count on them to provide support to local nonprofits and community organizations,” said Sarah Piano, Managing Regional Director for Big Brothers Big Sisters Mountain Region. “Comcast is a long-standing partner and an amazing supporter of our critical mentoring work in Gallup and across New Mexico. Their Internet Essentials program is extremely affordable and helped us connect dozens of our families to an at-home Internet connection, which was critical this past year more than ever. Comcast genuinely cares about the communities they work in and continually strives to make things better for the families within those communities. We are so grateful for their partnership!” “We recognize Comcast plays an important role in helping our customers stay connected, so we are continuously advancing our Internet product with new innovation,” said Chris Dunkeson, Area Vice President, Comcast. “Our state-of-the-art gateways with WiFi 6 technology, wall-to-wall WiFi coverage, personalized tools and controls and advanced cybersecurity, are all helping to make our customers’ connectivity experience better than it has ever been.” According to The Xfinity Cyber Health Report, some users have dozens of devices in their home. Increased internet speeds support faster connections and more capacity to support the growing number of smart home devices that are being added to home WiFi networks today and in the future. Since 2017 alone, Comcast has devoted more than $12 billion to strengthening and expanding its network – including building more than 33,000 new route miles of fiber. Every 2.5 years the company adds as much capacity to the network as it added in all the previous years combined. Comcast’s residential broadband service is powered by xFi – a simple, digital dashboard for Xfinity customers to control their home WiFi network. In addition to parental control features like pausing WiFi and screen time scheduling, xFi provides content filters that ensure younger children can only access age-appropriate content. xFi now also comes with xFi Advanced Security, that protects all the devices connected to a customers’ home network from malware and other security threats. xFi can be accessed via the Xfinity mobile app (iOS and Android), or on the TV, on X1 and Flex, with the Xfinity Voice Remote. The feature is available at no extra cost to about 20 million Xfinity Internet customers who lease a compatible xFi gateway. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Comcast Julianne Phares +1 505-218-0961 julianne_phares@cable.comcast.com Company Website https://newmexico.comcast.com/

October 25, 2021 10:30 AM Mountain Daylight Time

National Guard Veteran Darin Overstreet Transitions to Owning Minuteman Press Franchise in Aurora, Colorado

Minuteman Press International Inc

Darin Overstreet, co-owner of the Minuteman Press franchise located at 14190 E. Jewell Ave., Suite 1, has retired from the Colorado National Guard where he served as Chief Public Affairs Officer for the Joint Task Force - Centennial. Today, Darin, who also served in the U.S. Air Force, runs Minuteman Press in Aurora along with his wife Anne. Together, Darin and Anne provide local businesses and non-profits with design, printing, marketing, and mailing services. During his time of service, Darin was an integral part of several missions both at home and abroad. He shares, “We (the National Guard) did both federal and state missions that could take us anywhere from The Hashemite Kingdom of Jordan to El Salvador to right here in Colorado. In 2013, one mission that particularly hit home was the Colorado floods. The flood ripped through a dozen counties, and I was part of the Colorado National Guard’s Joint Staff. We coordinated everything from sandbagging and evacuations to helping people in flooded areas. After the floods, our team was brought in to help rebuild the highway that leads to Estes Park, Colorado. We were able to get the roads paved and, during the rebuild, I coordinated with the media including interviews, public relations, photography, video, and writing articles.” Darin continues, “I am most proud of the fact that I was part of team that truly made a difference and helped people when they needed us most. Over 15 years, our Public Affairs team received 75 National Military awards. I really enjoyed community relations, which is something I am still doing today in a different capacity with Minuteman Press, our Veteran-owned family business in Aurora.” Applying Military Skills to Business Ownership With Minuteman Press in Aurora, Darin has found the perfect opportunity to apply the skills he acquired during his years of military service. He says, “There are so many lessons and experiences I have taken with me – community relations, messaging, public relations, photography, and building relationships with so many different types of people. As the Director of Community Outreach, I was already connecting people who may not otherwise meet and I learned the value of simply helping others by providing service.” Darin adds, “90 percent of our clients are other local business owners like me. If I see that they can benefit from one another, I make meaningful connections and I see working with my clients as a two-way street. I love working with them on all of their marketing promotions and social media, and just building relationships. I want to serve and strengthen my community just as I did when I was in the National Guard.” One other benefit that Darin sees in the transition to business ownership is his ability to endorse and promote businesses, which was not the mission of the National Guard. He says, “Now, I can promote other businesses and help them, and I love being an active part of the Aurora community in this way. For example, during the pandemic I’ve been working to promote local artists. I have a Bachelor of Fine Arts in Photo/Video, and so I’ve been art-adjacent all my life. With Minuteman Press, I am able to help these incredible artists print on demand and promote their stories.” Buying the Business During the Pandemic and Operating as an Essential Business Darin and Anne bought their business in June 2020 and have remained open and operating throughout the pandemic as an essential business. They have seen high demand for a wide variety of products as businesses continue to ramp up their marketing efforts. Darin says, “We’ve seen high demand for direct mail and Every Door Direct Mail. We help businesses reach out to targeted geographic and demographic areas so they can tell their customers about operations changes, new guidelines, and of course, special offers.” He continues, “Throughout the pandemic, popular items have included large format printing (banners, posters, and signage), updated restaurant menus, stickers, and dye sublimation (face masks and apparel). We’ve also helped clients come up with special offers for subscription boxes featuring relevant printed and promotional items that their customers will appreciate and remember.” When asked why he chose Minuteman Press, Darin answers, “I looked at other franchises but I’ve always been interested in printing. I have a passion for art, photo and video, and with this business I feel like I can help others bring their visions and branding to life. When I visited Minuteman Press at the Denver Franchise Expo, they were very professional and straightforward. They told me about how the franchise model worked including their training, ongoing support, and capped royalties. I also found the startup costs reasonable and felt they had the knowledge and resources to really help us operate this business.” Darin also credits the local support team in Colorado for being there every step of the way. “Regional Vice President Jack Panzer and Area Manager Todd Golberg are there for us whenever we need them and it is a tremendous benefit to us to have their continued guidance and reassurance.” Minuteman Press in Aurora is located at 14190 East Jewell Avenue, Unit 1, Aurora, CO 80012. Contact Darin and Anne Overstreet at 303-751-5007 or visit their website: https://minuteman.com/us/locations/co/aurora21 Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Franchise Business Review has also named Minuteman Press International a Top Franchise for Veterans. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

October 25, 2021 10:00 AM Eastern Daylight Time

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Foresight's Technology to be Evaluated by a Leading Japanese Agricultural and Heavy Equipment Manufacturer

Foresight Autonomous Holdings Ltd.

Foresight Autonomous Holdings Ltd. (Nasdaq and TASE: FRSX), an innovator in automotive vision systems, announced today the sale of a prototype of its QuadSight ® four-camera vision system to a leading Japanese manufacturer of agricultural and heavy equipment for testing. The equipment manufacturer will examine Foresight’s stereoscopic capabilities for use in fully autonomous tractors as an alternative to the leading sensors that are currently being evaluated. The use of thermal stereo addresses detection challenges that are caused by dust and fertilizer particles, harsh weather, sun glare and complete darkness, potentially bringing added value to precision automated agricultural machines. The interest shown by the equipment manufacturer indicates a growing need of the industry to find cost-effective solutions to increase productivity and accuracy of autonomous operations which may ultimately result in superior crop quality and higher profits. A July 2021 market research and forecast by Accuracy Research projects that the autonomous tractor market, estimated at $1.5 billion in 2020, will reach $7.5 billion by 2028. Major trends in the market include the growing adoption of advanced farming technologies, increasing commercialization of agriculture, and rising acceptance of autonomous technologies. In addition, auto-steering enables highly reliable farming, which is likely to increase the adoption of autonomous tractors and move the market forward. Forward-Looking Statements This press release contains forward-looking statements within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995 and other Federal securities laws. Words such as "expects," "anticipates," "intends," "plans," "believes," "seeks," "estimates" and similar expressions or variations of such words are intended to identify forward-looking statements. For example, Foresight is using forward-looking statements in this press release when it discusses the examination of Foresight’s stereoscopic capabilities for use in fully autonomous tractors by the Japanese agricultural and heavy equipment manufacturer, the needs of the agricultural equipment industry and trends in the market. Because such statements deal with future events and are based on Foresight’s current expectations, they are subject to various risks and uncertainties, and actual results, performance or achievements of Foresight could differ materially from those described in or implied by the statements in this press release. The forward-looking statements contained or implied in this press release are subject to other risks and uncertainties, including those discussed under the heading "Risk Factors" in Foresight's annual report on Form 20-F filed with the Securities and Exchange Commission ("SEC") on March 30, 2021, and in any subsequent filings with the SEC. Except as otherwise required by law, Foresight undertakes no obligation to publicly release any revisions to these forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release. Foresight is not responsible for the contents of third party websites. About Foresight Foresight Autonomous Holdings Ltd. (Nasdaq and TASE: FRSX) is a technology company developing smart multi-spectral vision software solutions and cellular-based applications. Through the Company’s wholly owned subsidiaries, Foresight Automotive Ltd. and Eye-Net Mobile Ltd., Foresight develops both “in-line-of-sight” vision systems and “beyond-line-of-sight” accident-prevention solutions. Foresight’s vision solutions include modules of automatic calibration, sensor fusion and dense 3D point cloud that can be applied to diverse markets such as automotive, defense, autonomous vehicles and heavy industrial equipment. Eye-Net Mobile’s cellular-based solution suite provides real-time pre-collision alerts to enhance road safety and situational awareness for all road users in the urban mobility environment by incorporating cutting-edge AI technology and advanced analytics. For more information about Foresight and its wholly owned subsidiary, Foresight Automotive, visit www.foresightauto.com, follow @ForesightAuto1 on Twitter, or join Foresight Automotive on LinkedIn. Contact Details Investor Relations Contact: Miri Segal-Scharia, CEO, MS-IR LLC +1 917-607-8654 msegal@ms-ir.com Company Website https://www.foresightauto.com/

October 25, 2021 08:20 AM Eastern Daylight Time

Peninsula Fiber Network Announces Pete Marquardt as Regional Account Director

Peninsula Fiber Network

Peninsula Fiber Network, LLC (PFN), a leading provider of fiber optic-based telecommunications and Next Generation 911 services throughout Michigan, Wisconsin, and parts of Minnesota today announced the addition of Pete Marquardt to its Wisconsin sales and marketing team. Marquardt comes with over 30 years of sales, marketing, operations, and management experience in Wisconsin. Outside of his professional life, he enjoys spending time with his family and taking advantage of outdoor activities. His focus with PFN will be as account representative to commercial businesses, governments, and other key organizations requiring internet, voice, and data networking solutions. Scott Randall, General Manager of Peninsula Fiber Network, stated, “We are delighted to add Pete to our sales team. His experience will be invaluable to our customers in Wisconsin as we continue to expand our network while adding add new products and services.” Pete Marquardt Marquardt is a 30-year veteran of sales, marketing, operations, and management. He brings his diverse background to rapidly growing PFN. Pete and his family reside in Little Suamico, WI. Contact Details Scott Randall General Manager, Peninsula Fiber Network, LLC (PFN) +1 906-232-1012 srandall@pfnllc.net

October 25, 2021 08:00 AM Eastern Daylight Time

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Ensuring Community Sports Programs Survive and Keeping Your Kids Active

YourUpdateTV

Similar to so many other small business owners (restaurants, shops and other local services), the leaders running youth sports programs have faced an evolving multitude of challenges over the past 20 months as the pandemic continues to impact both the programs and the kids they serve. Recently, Olympic Gold Medalist Benita Fitzgerald Mosley participated in a nationwide satellite media tour to discuss the importance of organized sports for every kid, family and community. A video accompanying this announcement is available at: https://youtu.be/3jFXybKQ8qA Latest data shows more than 25% of kids stopped playing sports & many sports programs have ceased operations or have returned in a limited fashion. The stark realities of the pandemic are that there are far too many kids that have been left without access to the physical, mental and emotional benefits sports offer and the lack of access to sports for kids in underserved communities has been exacerbated by the pandemic. For kids, spending time engaging in physical activity through organized sport, free play, at school, and with friends is vital to childhood development and society’s overall well-being. At LeagueApps, Benita leads a program called FundPlay to help address the systemic participation and accessibility gaps. Its mission is to support youth sports organizations and foster those important sports experience opportunities for young people in underserved communities. FundPlay, a National Youth Sports Strategy Champion, offers a quarterly grant program where it awards sports-based youth development organizations with FREE lifetime access to the LeagueApps youth sports technology platform, cash awards and other benefits to help youth sports leaders build organizational capacity. By the end of this year, under Mosley’s leadership, FundPlay will have awarded more than 100 grants, ensuring nearly 300,000 kids have access to sports. For more information, visit leagueapps.com/tour. About Benita Fitzgerald Mosley: Fitzgerald Mosley, an Olympic Gold Medalist, is responsible for stewarding the LeagueApps NextUp community and FundPlay program to support youth sports organizations and foster sports experience opportunities for young people from underserved communities. She also serves as the executive director of the PLAY Sports Coalition, a unique coalition of thousands of stakeholders across the national and community youth sports industry. Prior to joining LeagueApps, Fitzgerald Mosley served as Chief Operating Officer for the United States Olympic & Paralympic Committee and Chief of Sport Performance for USA Track & Field. About LeagueApps: LeagueApps helps leading youth sports organizations operate and grow with the industry’s most comprehensive youth sports management platform. Powering thousands of leading organizations from professional leagues and teams to clubs and camps, LeagueApps is on a mission to bring the benefits of sport to kids everywhere. Through its NextUp program, LeagueApps goes beyond technology to provide industry leaders with opportunities for professional development and relationship building. LeagueApps also operates FundPlay, a program that supports sports-based youth development organizations to address issues of accessibility and equity. Learn more at leagueapps.com. About YourUpdateTV: YourUpdateTV is a social media video portal for organizations to share their content. It includes separate channels for Health and Wellness, Lifestyle, Media and Entertainment, Money and Finance, Social Responsibility, Sports and Technology. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

October 22, 2021 11:40 AM Eastern Daylight Time

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Argoid’s AI-driven Personalization Enhances Stickiness Among Millions of Mitron TV users

Argoid

What do you do when you have a large volume of short form video content available and millions of users but half of them are inactive? You know that the content is engaging and caters to diverse tastes, but matching preference to individual users is a tedious, mammoth task? You can either wish for magic or bring in the power of Artificial Intelligence. Argoid, an AI Recommendation and Search provider, based out of Silicon Valley and Bangalore, helped Mitron TV, a leading short format video app, enhance stickiness among consumers and new users with its AI-driven hyper-personalised personalization engine. YourNest-funded Argoid’s video recommendations activated approximately 50% of its idle user base and helped Mitron add one million new users, and Over 75% of app users watched all the videos recommended by Argoid With a 90% completion rate Video bounce rate dropped by 20% Mitron TV, had grown its user base to 50 million-plus downloads fairly quickly. To enhance its customer experience, Mitron TV wanted to personalize it. Argoid's algorithm unravelled the core technical challenge that Mitron TV faced - serving the best consumer experience to individual users. By leveraging machine learning to automatically understand each user’s preferences & behavior and serving them hyper-personalized video recommendations, Argoid sent personalized push notifications to each subscriber based on their individual interests and preferences. Argoid’s recommender system engaged viewers with the most relevant recommendations, at a personalized time, when they were most likely to act. It learnt the individual user’s behavior in real-time and recommendations became more accurate with every interaction, such as watching the video, liking, sharing a video, or following a creator. Not only that, the Argoid recommendation engine also supported content creators by serving them with relevant follower engagement notifications such as views, likes, shares, follows, encouraging them to keep creating. The cold-start problem - what to recommend to new/cold users - and other critical complexities were also solved with AI-driven seamless and relevant recommendations. Mitron TV saw the highest consumption and engagement from the 18-25 age bracket with Entertainment and Politics being most-watched categories. Anish Khandelwal, co-founder and CTO, Mitron TV, said, “AI-based personalization has been a game changer for Mitron TV; identifying when to nudge the user was as important as what (content). Argoid’s AI personalization engine made all the difference for our user retargeting campaigns.” “The amalgamation of AI technology with the Mitron app was an exciting challenge for us. We were focused on providing unsurpassed cutting-edge technology that would help the consumers to leverage the best the app had to offer. Understanding the gap between consumer’s wants and what was recommended, we were able to solve the most complex issues while maintaining consumer stickiness and engagement in the app through accurate video recommendations to millions of users. The AI-driven technologies developed by Argoid can help achieve the best conversion rates possible by providing hyper-personalised recommendations to each user at any touchpoint in real-time,” said Argoid’s CEO & Co-Founder, Gokul Muralidharan. Contact Details Argoid Preethy Ann Kochummen preethy@argoid.com Company Website https://www.argoid.ai/

October 22, 2021 11:00 AM Eastern Daylight Time

Peninsula Fiber Network Announces Nannestad, Patterson, and Proudfit Join Marquette Office

Peninsula Fiber Network

Peninsula Fiber Network, LLC (PFN), a leading provider of fiber optic-based telecommunications and Next Generation 911 services throughout Michigan, Wisconsin, and parts of Minnesota today announced the addition of Alec Nannestad, Holly Patterson, and Kelly Proudfit to its corporate office team based in Marquette. Nannestad and Patterson join PFN’s Finance team as Regulatory Support Specialists and will be responsible for working with the State of Michigan Public Service Commission on Next Generation 911. Nannestad is a recent graduate from Northern Michigan University holding a B.S. degree in economics and political science. Patterson comes to PFN from the insurance industry where she worked in group health insurance benefits. She is also a NMU Magna Cum Laude graduate with a B.S. degree in finance. Proudfit joins PFN’s Sales team as Sales Support Specialist. She will work with PFN’s growing sales organization to help insure a positive customer experience. Kelly has extensive quality assurance and customer service experience and will apply those skills in her new role. Scott Randall, General Manager of Peninsula Fiber Network, stated, “PFN is growing rapidly, and we feel fortunate to hire Alec, Holly, and Kelly in a very tight labor market. Their experiences and skills will help PFN continue to expand its reach serving key customers throughout our three states.” #### Alec Nannestad Nannestad is a graduate from Marquette Senior High School and Northern Michigan University. He holds a Bachelor of Science degree from NMU majoring in economics and political science where he was also the recipient of the Outstanding Graduating Senior Award from the political science department. While at NMU he worked for NMU’s wireless broadband program as a customer support specialist. Alec resides in Marquette. Holly Patterson Patterson came to PFN from Upper Peninsula Insurance Agency where she was responsible for HR, IT, and marketing. She is a Magna Cum Laude graduate of Northern Michigan University holding a Bachelor of Science degree in finance. She and her husband Jerad reside in Marquette. Kelly Proudfit Proudfit joins PFN after a successful role in the Quality Systems department of a medical design and manufacturing firm. Previously she was a small business owner in the UP applying solid experience in quality assurance and customer service. Kelly and her family live in Marquette. Contact Details Peninsula Fiber Network, LLC (PFN), General Manager Scott Randall +1 906-232-1012 srandall@pfnllc.net

October 22, 2021 08:00 AM Eastern Daylight Time

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