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Making the Holiday Season as Easy as Shutterfly

YourUpdateTV

With the holiday season underway, the pressure to find that perfect gift or holiday card is beginning to intensify. In a recent survey of 2,000 people in the U.S. split evenly by generation (Gen Z through Baby Boomers), it was revealed that more than a third of respondents feel pressure shopping for someone who seemingly has everything. Recently, Jess Lesesky, Vice President of Merchandising at Shutterfly, participated in a nationwide satellite media tour to discuss tips for making the holiday season as easy as Shutterfly with personalized gifts and cards. A video accompanying this announcement is available at: https://youtu.be/MToXfnBM1g4 Shutterfly is the go-to destination to discover, design and purchase unique and personalized items and cards at a variety of price points within consumers’ target budgets. The brand offers a massive product assortment of over 600 customizable items as diverse as canvas prints, jewelry, coffee mugs, photobooks and holiday cards. The act of personalization is particularly important during the holiday season, as revealed by more than a third of survey respondents feeling more inclined to customize unique gifts during this time. And with many consumers focusing their spending on experiences like trips and concerts over the last 12 months, gifts that capture those moments and turn them into lasting memories are what consumers are looking to share with their loved ones this year. When it comes to holiday cards, more than half of all survey respondents say they still mail their cards versus sending via digital and social platforms. Two-thirds also prefer to receive physical cards as opposed to digital ones. Even for today’s digital-savvy Millennial and Gen Z consumers, physical cards and personalized gifts reign supreme in conveying the sentiment of the holiday season. Shutterfly is the undisputed leader in holiday cards, and on average, during the holiday season, produce 165 million cards – that’s half the population of the US. Finding the right gift can be hard, but Shutterfly makes it easy for you to create one-of-a-kind personal gifts in minutes that promise to bring smiles to faces all year long. Visit Shutterfly.com for all of your personalized gifting and card needs. About Jess Lesesky Jessica Lesesky is a dynamic leader serving as the Vice President of Merchandising for Shutterfly and Snapfish. In her current role, she is responsible for developing and implementing growth strategies for merchandising as well as establishing the vision for new concepts that pave the way for future expansion. With an extensive background in e-commerce and marketplaces, Jessica has held leadership positions at companies like eBay, Barnes & Noble and RetailMeNot. Her expertise includes executing successful turn-around initiatives for large enterprises and spearheading business incubators, introducing innovative revenue streams. Prior to Shutterfly, Jessica held the position of Chief Revenue Officer at Spoonflower, where she played a pivotal role in achieving nearly triple-digit growth for the brand's wallpaper category. She was part of the executive team leading Spoonflower’s acquisition by Shutterfly in 2021. An accomplished retail executive, she has a passion for creating products, services and experiences that deliver meaningful value to consumers and are integral to an organization’s success. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 17, 2023 02:02 PM Eastern Standard Time

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Navigating Open Enrollment

YourUpdateTV

Open Enrollment season is underway, and as we look ahead to 2024, now is the time to assess health care coverage options and select the plan that is best for you and your budget. Recently, Rhonda Randall, the Chief Medical Officer of UnitedHealthcare Employer and Individual participated in a nationwide satellite media tour to share tips for navigating the Open Enrollment season. A video accompanying this announcement is available at: https://youtu.be/mhpkMs2vBGk Enrollment periods aren’t the same for everyone, so there are key dates to keep in mind depending on your circumstances. Many employers set aside a 2- to 3-week period between September and December when employees can select health benefits for the following year. But just as millions of Americans prepare to choose health insurance for next year, a recent survey revealed that 1 in 3 people (36%) spend less than 1 hour reviewing their benefits options. For most people, not making an enrollment decision means you may be locked into your current plan for the upcoming year. If anything has changed this year – either with your current plan, health status or budget – that decision to do nothing could lead to unpleasant surprises or missed cost-savings in 2024. Because everyone has unique health and budget needs, and there is no one-size-fits-all approach to selecting a health plan, it’s important to stay informed before making these decisions. When choosing a health plan, here are a handful of tips that will hopefully lead to better health and cost savings: Take your time and consider all of your options Learn the language Help prevent financial surprises Check for mental health coverage Don’t forget about specialty benefits Look into wellness programs Explore virtual care services Visit UHCOpenEnrollment.com for tips, resources and information on plans in your area About Rhonda Randall Rhonda L. Randall, D.O., is the Chief Medical Officer of UnitedHealthcare Employer & Individual, the nation’s largest business serving the health coverage and well-being needs of nearly 28 million Americans. Dr. Randall collaborates with U.S. employers who are looking for quality, cost-effective, long-term solutions to health benefits for their employees and retirees. She also leads the clinical strategy development for these businesses to improve quality outcomes, ensure affordability and improve health and well-being. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 16, 2023 11:00 AM Eastern Standard Time

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WHAT’S HOT THIS HOLIDAY – BLACK FRIDAY & CYBER MONDAY DEALS

News Media Group, Inc.

Contact Details Karl Wayne +1 334-440-6397 karl@newsmg.com Company Website https://newsmg.com/

November 16, 2023 07:00 AM Eastern Standard Time

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The Best Holiday Deals to Start Planning Your 2024 Bucket-List Family Vacation

YourUpdateTV

Travel Expert and Editor-in-Chief of Cruise Critic, Colleen McDaniel, teamed up with Norwegian Cruise Line (NCL) on a nationwide satellite media tour to discuss everything you need to know about planning a cruise vacation in 2024. A video accompanying this announcement is available at: https://youtu.be/gm7OVb1tZWg With the holiday season quickly approaching, companies like NCL are unveiling holiday deals sooner than ever before, so families can start thinking about their 2024 summer vacation plans now. NCL’s Black Friday Sale offer is now live, providing travelers the best value at sea with 50% off all cruises plus its Free at Sea promotion, where guests can choose up to six free perks to design their dream vacation, including: · Free unlimited open bar · Free roundtrip airfare for the second guest · Free specialty dining · Free shore excursion credits · Free Wi-Fi · Discounted rates for the 3rd and 4th guest Cruising makes it easy for families to plan a fantastic holiday and remains the best value for their vacation dollar. It offers travelers the ability to unpack once, visit multiple destinations, delivers non-stop activities on board and provides more inclusive pricing versus land-based vacations. According to recent research conducted by Mintel Group, 26% of family vacationers have trouble planning activities, making it the aspect of holiday planning they want the most help with. Mintel Group’s study also indicated that 56% of travelers want to share experiences with family and 54% of them vacation to spend quality time with family members. In addition to Caribbean voyages, McDaniel also discussed how Europe and Alaska continue to be top bucket-list destinations for families. They can enjoy quality time together, wake up in a new city nearly every morning, and can connect and immerse themselves in the natural wilderness of Alaska or Europe’s culturally rich destinations. Between April and October 2024, NCL will have eight ships, including NCL’s newest vessels from the award-winning Prima Class, sailing European itineraries with voyages to Northern Europe, the Mediterranean and the Greek Isles. In summer 2024, NCL will also have multiple ships sailing to Alaska, providing families with more options and the easiest way to explore The Last Frontier. For travelers looking for the newest experiences at sea, Norwegian Prima and Norwegian Viva provide guests an array of attractions for families and multigenerational groups to enjoy, including NCL’s industry exclusive experiences, such as its three-level racetrack, the fastest slides at sea, and a breath-taking two-story world-class spa facility – Mandara Spa. The variety of on board amenities across NCL’s 19-ship fleet offers something for everyone on each day of their cruise. The Black Friday Sale is applicable to all NCL itineraries and ships, including NCL’s recently announced Norwegian Aqua from the all-new Prima Plus Class, setting sail in April 2025. This incredible new ship will feature many exciting attractions for families to enjoy including the world’s first hybrid rollercoaster and waterslide, the Aqua Slidecoaster, and the Glow Court, NCL’s first digital sports complex with an interactive LED floor that will offer a variety of exciting guest activities by day and then transform into a nightclub in the evening. To learn more about Norwegian Aqua, click here. For more information, visit www.ncl.com. About Colleen McDaniel Colleen McDaniel is Editor-in-Chief of Cruise Critic, the world’s largest online cruise resource. She considers cruising to be a true passion, having traveled the world by water – from Alaska, the Caribbean and Hawaii, to Europe’s rivers, Antarctica and Africa – on ships of all shapes and sizes. She’s regularly quoted as a cruise expert in media outlets across the country, including outlets like The Associated Press, Good Morning America, CNN, FOX Business, CNBC, The New York Times, Travel + Leisure and Skift. Cruise Critic is the world’s largest cruise reviews and information site, offering a comprehensive resource for cruise travelers -- from first-time cruisers to avid cruise enthusiasts. The site features more than 50M+ opinions, reviews & photos and hosts the world's largest online cruise community. Cruise Critic is a subsidiary of TripAdvisor, Inc. About Norwegian Cruise Line As the innovator in global cruise travel, Norwegian Cruise Line has been breaking the boundaries of traditional cruising for 57 years. Most notably, the cruise line revolutionized the industry by offering guests the freedom and flexibility to design their ideal vacation on their preferred schedule with no assigned dining and entertainment times and no formal dress codes. Today, its fleet of 19 contemporary ships sail to 400 of the world's most desirable destinations, including Great Stirrup Cay, the company's private island in the Bahamas and its resort destination Harvest Caye in Belize. Norwegian Cruise Line not only provides superior guest service from land to sea, but also offers a wide variety of award-winning entertainment and dining options as well as a range of accommodations across the fleet, including solo-traveler staterooms, club balcony suites, spa-suites and The Haven by Norwegian®, the company's ship-within-a-ship concept. For additional information or to book a cruise, contact a travel professional, call 888-NCL-CRUISE (625-2784) or visit www.ncl.com. For the latest news and exclusive content, visit the NCL Newsroom and follow Norwegian Cruise Line on Facebook, Instagram, Tik Tok and YouTube @NorwegianCruiseLine; and Twitter @CruiseNorwegian. Norwegian Cruise Line is a wholly owned subsidiary of Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH). To learn more, visit https://www.nclhltd.com/. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 15, 2023 02:03 PM Eastern Standard Time

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Macao Poised to Woo Global Travelers with Knockout Events and Streamlined Traffic Facilities

Macao Government Tourism Office (MGTO)

MACAO SAR - Media OutReach - 15 November 2023 - Macao, the top vibrant and dynamic Asian city, is thrilled to once again welcome travellers worldwide with a series of fabulous activities. With a rich selection of exciting events and the highly anticipated 70 th Macau Grand Prix, Macao targets to curate an unparalleled travel experience. The Macao Government Tourism Office (“MGTO”) is also delighted to emphasize the city’s unique charm and convenience by highlighting the new intermodal bonded bus service between Macao and Hong Kong International Airport (“HKIA”). Macao is among the frontrunners of tourist destinations eagerly refreshing their touristic landscapes with upgraded tour packages. Many captivating events, including the highly anticipated Macau Food Festival and the awe-inspiring Light Up Macao 2023, usher global travellers with dazzling festivals and attractive performances. The eye-catching Macau Grand Prix resumes at the racing track The highlight of this year’s events is the much-awaited Macau Grand Prix. Revving up the excitement, this grand occasion just ignited this past weekend and will continue from 16 th to 19 th, captivating racing enthusiasts globally. As the only street circuit racing event for cars and motorcycles, Macau Grand Prix showcases exhilarating races featuring world-class drivers on its iconic Guia Circuit. It epitomizes Macao’s commitment to delivering unforgettable experiences to visitors and contestants. Streamlined traffic facilities to connect travellers and Macao in no time A new intermodal bonded bus service has been launched from HKIA to Macao. Established in the restricted area in HKIA, one of the world’s busiest airports, this service eliminates the nuisance of multiple transfers and provides a seamless and hassle-free travel experience. Passengers can board a direct bus to Macao, where luggage check-in and security procedures are handled in one go. With time and effort saved, passengers can enjoy the scenic route as they embark on their Macao adventure. Macao is also pleased to announce a new direct flight route between Macao and Jakarta to be commenced very soon. It aims to strengthen the bond and offer travellers from Jakarta the ease to experience Macao. Macao sincerely invites travellers worldwide to rediscover its magic. With world-class events, cultural heritage, delectable cuisine, and convenient traffic, Macao promises an extraordinary destination for travellers from far and wide. About Macao Government Tourism Office (MGTO) MGTO is responsible for implementing, analyzing, and assisting in formulating the tourism policies of the Macao SAR to enhance its reputation as a quality destination. Together with local trade, MGTO promotes local tourism products and services in the leading and emerging tourism markets, meanwhile evaluating and exploring potential markets. The Office works to strengthen its connections with overseas travel trade as well as regional and international tourism organizations to boost Macao’s tourism development. For more information, please visit: https://www.macaotourism.gov.mo/en/ Facebook: https://www.facebook.com/stopovermacao Instagram: @makmakmacao Contact Details Sandy Ip sandy.ip@vs-media.com

November 15, 2023 09:30 AM Eastern Standard Time

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Cure Alzheimer’s Fund Launches WomenandAlzheimers.org

Alzheimer’s Disease Research Foundation

In honor of National Alzheimer’s Disease Awareness Month, Cure Alzheimer’s Fund announces the launch of WomenandAlzheimers.org, a website dedicated to bringing awareness to the impact of Alzheimer’s on women, providing information on research into understanding sex-based differences and recognizing many of the women who are working toward finding a cure. There are more than 6 million people in the United States—and 50 million people throughout the world—currently living with an Alzheimer’s diagnosis, and experts estimate there may be as many as three times more people living with the disease who have not yet been diagnosed. Both men and women develop Alzheimer’s disease, but two-thirds of all patients are women, and women are frequently the primary caregivers for spouses, partners, parents and others with the disease. “For far too long, science has had a partial view into disease biology because only one sex was included in research studies,” said Meg Smith, CEO of Cure Alzheimer’s Fund. “Cure Alzheimer’s Fund has long required researchers to include consideration of potential sex differences in their projects. Understanding why and how Alzheimer’s develops differently in men and women, and the factors that increase resilience or risk, will lead to benefits for all Alzheimer’s patients.” WomenandAlzheimers.org is a resource to learn more about Alzheimer’s disease pathology, signs and symptoms, and the scientific discoveries that are advancing our understanding of the disease. Users can learn about ways to improve brain health, at any age, and read about the women who are working to find a cure, including researchers, Board members, staff members and advocates. About Cure Alzheimer’s FundCure Alzheimer’s Fund is a nonprofit dedicated to funding the most promising research to prevent, slow or reverse Alzheimer’s disease. Since its founding in 2004, Cure Alzheimer’s Fund has provided grants to the world’s leading researchers and contributed more than $180 million to research. Its funded initiatives have been responsible for many key breakthroughs in understanding the causes and pathology of Alzheimer’s disease. Cure Alzheimer’s Fund has received a 4-star rating for more than 12 consecutive years from Charity Navigator. With 100% of funds raised going to support research, Cure Alzheimer’s Fund has been able to provide grants to many of the best scientific minds in the field of Alzheimer’s research. For more information, visit https://WomenandAlzheimers.org and https://www.CureAlz.org/ Contact Details Barbara Chambers +1 978-417-9890 bchambers@curealz.org Company Website https://WomenandAlzheimers.org

November 15, 2023 05:46 AM Eastern Standard Time

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The Chicago Thanksgiving Parade Celebrates 89 Years of Entertaining Families Across the City and Country with Marching Bands, Giant Balloons, Festive Floats, Staged Performances and Equestrian Units

Chicago Thanksgiving Parade

The award-winning and iconic Chicago Thanksgiving Parade returns on Thursday, November 23, 2023, from 8 a.m. to 11 a.m. CT, traveling up Chicago’s legendary State Street from Ida B. Wells Drive to Randolph Street featuring the return of the beloved giant balloons. This free family tradition, now in its 89 th year, joyfully showcases the best talent from across the nation, featuring the country’s top marching bands, including Tennessee State University, Minnesota State University, and Marist High School, festive floats, staged performances, equestrian units, cultural performance troupes, and inflatables, all led by celebrity hosts and a special visitor from the North Pole—offering a celebration with jolly sights and sounds for attendees of all ages. This year’s Parade will be co-hosted by actors Jen Lilley (Days of Our Lives, B&B Merry, Paris Christmas Waltz) and Jesse Hutch (Batwoman, B&B Merry, Blessings of Christmas). There will also be special appearances by HGTV’s Lauren Makk and Chicago’s Poet Laureate avery r. young. A highlight of the 2023 parade will be performances by country music’s Reyna Roberts and Tayler Holder. “We are absolutely thrilled to create a long-lasting memory for all generations, one that is a tradition for so many people attending and watching from home. Our Chicago Thanksgiving Parade has become through the years a vibrant event that is an integral piece of what makes our city so great and unique,” said Daniel Mulka, Executive Director of the Chicago Thanksgiving Parade Foundation. Pluto TV will live stream this year’s parade. As a pioneer of FAST, Pluto TV’s signature style of curation, with hundreds of channels and categories programmed daily, is a known catalyst that sparked acceleration and fandom around free, ad-supported streaming television. The service curates a diverse lineup of channels, in partnership with over 400 international media companies, offering a wide array of genres, languages and categories featuring movies, television series, sports, news, lifestyle, kids and much more. Pluto TV can be easily accessed anywhere you stream - across all major mobile, web and connected TV devices. “Pluto TV is honored to bring the parade to audiences across the country on our Pluto TV Christmas channel alongside an abundance of holiday content,” said Scott Reich, Senior Vice President of Programming at Pluto TV. “The Chicago Thanksgiving Parade provides a magical kickoff to the holiday season.” For those seeking an extra-special experience, the Chicago Thanksgiving Parade offers VIP seating providing the best view of the Parade and the opportunity to enjoy the staged-for-TV performances right before their eyes, in addition to the forward-motion parade. Tickets for VIP access to the Chicago Thanksgiving Parade are $70 and available for purchase at www.chicagothanksgivingparade.com. Jen Lilley expresses her excitement for hosting: “I am absolutely thrilled to be co-hosting the Chicago Thanksgiving Parade! As an ambassador for the ‘Christmas Is Not Cancelled’ non-profit, which raises funds for families across the nation to receive Christmas gifts, I’m grateful for this opportunity to help spread the word and to spread joy for families and children in need!” Jesse Hutch shares the sentiment: “I look forward to supporting the amazing people of the windy city and hosting the Chicago Thanksgiving Parade with Jen. To say that I am thankful is not only true but also fitting for the day of celebration and reflection.” Attracting hundreds of thousands of spectators each year, the 2023 Chicago Thanksgiving Parade features an eclectic roster of festive participants from across the city and the globe, including: Staged Live Entertainment Performances from 8-9 a.m., including American Blues Theater (Chicago, IL), avery r. young- Poet Laureate of Chicago (Chicago, IL), Ballet Folklorico Sones Mexicanos (Franklin Park, IL), Black Ensemble Theater (Chicago IL), Chicago Korean Dance Company (Rolling Medows, IL), Dong Fang Chinese Performing Arts (Chicago, IL), Huaxing Arts Group (Naperville, IL), John Vincent (Chicago, IL), Korean Performing Arts Institute of Chicago (Skokie, IL), Suktinis (Lemont, IL), Musical Theater Works (Skokie, IL), Renacer Boliviano (Chicago, IL), Reyna Roberts (La Vergne, IL), Tayler Holder (Nashville, TN), Texas State University Strutters (San Marcos, TX). Marching Bands— an annual family favorite of the Parade programming—hail from 16 high schools and universities, including Arcadia High School (Arcadia, CA), Battery Creek High School (Beaufort, SC), Bedford High School (Temperance, MI), Bishop Noll Institute (Hammond, IN), Bloom Township District 206 (Chicago Heights, IL), Horace Mann Academy (Chicago, IL), Marist High School (Chicago, IL), Minnesota State University, Mankato (Mankato, MN), Portage High School (Portage, WI), Riverside Brookfield High School (Riverside, IL), Southland College Prep Charter High School (Richton Park, IL), Thomas Kelly College Preparatory (Chicago, IL), Thornwood High School (South Holland, IL), Thorton Fraction North High School (Calumet City, IL), Tennessee State University - “The Aristocrat of Bands”, first HCBU to play the Parade. Specialty Units: 501 st Legion Midwest Garrison. (Chicago, IL), Aloha Center Chicago (Chicago, IL), Ballet Folklorico Yolotzin (East Chicago, IN), Bloom Township High School District 206 Choir (Chicago Heights, IL), Chicago Boyz (Chicago, IL), Chicago Chinese Culture & Arts Society (Chicago, IL), Chicago Korean Dance Company (Rolling Meadows, IL), Chicago Spirit Brigade (Chicago, IL), Chicago Wheel Jam by Cirques Experience (Chicago, IL), Crystal Lake Strikers Drumline (Crystal Lake, IL), CTSHealth (Chicago, IL), Jesse White Tumbling Team (Chicago, IL), Jurassic Park Motor Pool: Midwest and Indiana Divisions (Osage, IA), Korean Performing Arts Institute of Chicago (Skokie, IL), Michigan City Soul Steppers Drill Team (Michigan City, IN), Mobile Azalea Trail Maids (Saraland, AL), Ozinga (Mokena, IL), Pro Dance Elite Studios (Algonquin, IL), Rebecca McCarthy School of Dance (Lakewood, IL), Renacer Boliviano Dance Troupe (Chicago, IL), St. Paul Winter Carnival Royal Family (Anoka, MN), Texas State University Strutters Dance Team (San Marcos, TX), Thistle & Heather Highland Dancers (Downers Grove, IL), Unicycling Society of America, Inc. (Garden City, MI), Windy City Ghostbusters (Lockport, IL), Marcedes Benz of Chicago, NASCAR. Equestrians: Bertrand’s Miniature Horses (Watseka, IL), Herder Holiday Horses (Frankfort, IL), Miss Rodeo Illinois and Miss Teen Rodeo Illinois (Ramsey, IL), Ray of Hope Riders (Lowell, IL), Red Hats and Purple Chaps (Lafayette, IL), SOUL Harbour Ranch Animal Therapy Program (Barrington, IL). Festive Floats: Casa de la Cultura Guatemalteca en Chicago, Mid-USA Falun Dafa Association, Punjabi Cultural Society of Chicago, Santa’s Village, Krewe of Europa. Honored Guests: avery r. young- Poet Laurate of Chicago, Lauren Makk of HGTV, Miss Ilinois Jessica Tilton, Miss Illinois' Teen Isabella Waggoner, Country Artist Reyna Roberts, and Country Artist and Actor Tayler Holder. The Chicago Thanksgiving Parade sponsors include Atwood, CD One Price Cleaners, CTSHealth, CW26, HI Chicago, Radio 95.5 Rock, Jewel-Osco, Kinsale Contracting Group, Mercedes-Benz of Chicago, Museum of Science and Industry, NASCAR, Ozinga, Pluto TV, Raising Cane’s Santa’s Village, Setna iO, Sexual by Michel Germain Parfums, Sheraton Grand Chicago Riverwalk, Staypineapple, Washington Hall, and WorldStrides OnStage. For more information and updates about the Chicago Thanksgiving Parade, visit www.chicagothanksgivingparade.com. ABOUT THE CHICAGO THANKSGIVING PARADE Originally called the Christmas Caravan in the 1930s, the Parade, now in its 89th year, was created in 1934 to help lift the spirits of residents suffering through the Great Depression. Since then, it has developed into a full-scale spectacle that celebrates the holiday season. What once started as an attempt to boost Chicago’s economy, has evolved into a cherished holiday tradition for Americans across the country. Over thirteen different cultures will share their enriched traditions with Chicago’s Parade this Thanksgiving morning. The sights on State Street give the audience a chance to travel the world and embrace other traditions, all without leaving downtown Chicago. Follow Chicago’s Thanksgiving Parade on Facebook, Instagram and Twitter. ABOUT PLUTO TV Pluto TV, a Paramount Company, is the leading free streaming television service delivering hundreds of live linear channels and thousands of titles on-demand to a global audience. The Emmy ® award-winning service curates a diverse lineup of channels, in partnership with over 400 international media companies, offering a wide array of genres, languages and categories featuring movies, television series, sports, news, lifestyle, kids and much more. Pluto TV can be easily accessed and streamed across mobile, web and connected TV devices. Headquartered in Los Angeles, Pluto TV’s growing international footprint extends across four continents and over 35 markets. Contact Details Noreen Heron or Stacey Coakley +1 312-415-4204 noreen@heronagency.com Company Website https://www.chicagothanksgivingparade.com/

November 14, 2023 11:11 AM Eastern Standard Time

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Minuteman Press Franchise Owner Sherri Winslow Reflects on Over 20 Years in Palm Desert, CA and Joins President’s Club

Minuteman Press International Inc

Sherri Winslow is the owner of the Minuteman Press franchise in Palm Desert, CA since April of 2002. When her husband suddenly passed away in 2012, Sherri made the difficult decision to carry on as she took a more prominent role in the business as the sole owner and operator. Since then, Sherri has continued to build her business and in 2023 she was honored and acknowledged as one of the newest members of the Minuteman Press President’s Club. As she reflects on her accomplishments, Sherri shares her thoughts on 20-plus years and joining the President’s Club, keys to success and longevity, advice to others, and more. Celebrating 20 Years + Joining Minuteman Press President’s Club In 2022, Sherri celebrated 20 years of business ownership for Minuteman Press in Palm Desert. Today, in 2023, Sherri is now recognized as a member of the Minuteman Press International President’s Club for achieving yearly gross sales of over $1 million in 2022. Sherri shares, “Reflecting on our 20 years in business makes me realize that we were fortunate to partner with a good franchisor. Very few small businesses were able to make it through this period without a strong management and operational program to follow. That along with proper training and support from people that have been in the print business have made a huge impact. We will always be thankful for this.” She continues, “In 2023, I was proud to join the Minuteman Press International President’s Club. We have had fairly steady growth over the past 20 years. We started out making $19,000 in our first month after buying an existing business. In 2012, I lost my husband and I personally went from part-time to being the boss. My staff and Minuteman Press local support led by RVP Dan Byers helped me through one of the most difficult times in my life. It was a very foggy year but we made it. In the past few years, we were getting close to the $1 million milestone and we set that as our goal last year. My staff and I worked very hard to make sure we reached that goal. A lot of hard work and determination helped us get there.” When asked about her keys to success and growth, Sherri says, “Our longevity and success is primarily due to our staff and customer service. We have had many referrals through the years without asking. Now that we have been through the last training session, we plan to start asking for referrals through different channels. Other contributing factors to our success are related to our direct & internet marketing along with expanding our services & products over the years. We added wide format in the beginning, then signage, direct mail, and blueprints.” Sherri continues, “There are two other areas worth mentioning that I feel have been successful for us. The first has to do with Google Reviews, which has been a point of focus at regional meetings. At one meeting before the pandemic hit, there were around 50 people in attendance from many franchises in Southern California. We talked about how important Google Reviews are. We shared materials used to get reviews and it really blossomed here. I get a lot of new customers because they did a search and noticed how many good reviews we have.” She further shares, “Next is having good storefront and building signage. My shop is on the main highway that people travel from one end of the valley to the other. You can’t miss my shop because we went big and bold with the signage. I would do more, but the local laws don’t allow it. People always tell me they find me from our signage.” Printing Industry & Community/Franchise Support Sherri shares her insights on the printing industry today, saying, “Printing remains vital to businesses today because it provides a connection that stays with the consumer as opposed to the internet or email. Your printed materials end up in someone’s hand, which can make that lasting impression. How many people swipe left or delete emails without reading them? They will always take the time to look at a business card, postcard or holiday card that they receive.” In Palm Desert, Sherry says, “We are a small set of cities that hold large events and conventions. This brings an increase to our population that is about triple the amount during certain months of the year. Thanks to our community, our key growth areas have included signage, blueprints, convention printing and direct mail.” She adds, “We would not be where we are today without the local franchise support, training and the IT department that Minuteman Press International provides. We owe a lot of our success to this.” Rewards & Advice for Others As she looks back on over 20 years and reflects on the rewards of owning a business, Sherri says, “I would say my biggest personal reward is that I have been able to achieve everything that I have wanted to in my life. I can’t really ask for more personally except for time. My biggest professional reward has been reaching that $1 million goal and making the Minuteman Press President’s Club.” As for what advice she would give to others, Sherri shares, “Make sure you are active with the quote process and follow-up. Understand the difference between shoppers (who are getting 3 quotes from various vendors) and buyers. I recommend you give the customer a day to digest the quote they received, then follow up and make sure you answer their questions. Lastly, make sure you let them know you want to meet their price point or their budget constraints if you do… Again, the difference between a shopper and a buyer will make the difference on whether you will want to meet their budget constraints.” Minuteman Press in Palm Desert is located at 73-660 Highway 111, Palm Desert, CA 92260. For more information, visit their website: https://minuteman.com/us/locations/ca/palm-desert/ Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

November 14, 2023 10:00 AM Eastern Standard Time

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Health History on the Menu: This Thanksgiving Pass the Pumpkin Pie--and Grandma’s Health History

YourUpdateTV

Thanksgiving is a day filled with food, football, and conversations with family. While loved ones spend time together safely this Thanksgiving, they should consider talking about family health history. Recently, Susan Manley, senior vice president of Medical Services at Myriad Genetics and Ashley Dedmon, breast cancer previvor conducted a satellite media tour to talk about the importance of initiating health conversations at your holiday gathering. A video accompanying this announcement is available at: https://youtu.be/j0VMnkq1ij4 More than half (55%) of respondents to a recent Myriad Genetics Cancer Risk survey of women said that it’s important to know their cancer risk for “peace of mind.” Yet, 20% of women say they don’t talk about health issues in their family. This has potentially life-threatening consequences. Patients with a family history of breast, ovarian, uterine, or colorectal cancer may have a higher risk for developing these cancers. Getting answers to these questions may qualify your viewers for genetic hereditary cancer testing, which can help people and their clinician determine if they are at an increased risk of developing specific types of cancer. November is Family Health History Month. Encourage your audience to talk about family health history – it may save some lives. Myriad Genetics has an easy-to-complete family health history form to help start the conversation and take notes. During the holiday season, people can bring this form along to family gatherings and complete it by asking as many blood relatives, parents and grandparents, aunts and uncles, sisters and brothers about their family history. To learn more visit: myriad.com/KNOWYOURHISTORY BIOS Susan Manley, MS, MBA Senior Vice President, Medical Services Myriad Genetics, Inc. Salt Lake City, Utah Susan received her undergraduate degree in Biological Sciences from the University of Wisconsin-Milwaukee with a certification in biotechnology, her Master’s degree in Genetic Counseling from the University of Cincinnati, and her MBA from Loyola University in Maryland. She is an American Board of Genetic Counseling certified Genetic Counselor and holds a Genetic Counselor license in the state of Utah. She has been employed at Myriad Genetics for the past 28 years in both medical support and commercialization capacities and has been involved in the development of the commercial genetic testing market from medical, ethical, clinical, counseling, sales and marketing standpoints. Currently, she oversees a large staff of licensed genetic counselors who provide professional customer support and patient education for Myriad’s hereditary cancer and prenatal products. She is published in the medical literature including JAMA, JCO and Breast Cancer Research and Treatment. This combination of clinical knowledge and commercialization experience is unique and valuable in precision medicine space. Ashley Dedmon Breast cancer has impacted Ashley Demon’s family since before she was born - three generations of women in her family have been impacted by this disease. Ashley’s great grandmother, grandmother and mother all passed away from breast cancer, Ashley’s mother at only 42, when Ashley was 21. Cancer didn't stop there: her father was diagnosed with prostate cancer. Ashley’s hereditary mutations heightened her cancer risk. After taking the MyRisk® Hereditary Cancer Test, she learned she carried the BRCA2 gene mutation, putting her at an elevated risk for breast, ovarian and other cancers. After her first daughter had successfully weaned from breastfeeding, Ashley consulted with her doctors and came to the decision to have a prophylactic mastectomy, a procedure which could significantly reduce her risk of developing breast cancer. Since then, Ashley’s been living a normal life and has since given birth to a second daughter. Ashley’s doctors continue to actively monitor her health. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

November 14, 2023 10:00 AM Eastern Standard Time

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