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Crypto Analysis Platform yPredict Completes All 8 Rounds of Presale Successfully, Expands Team to Accelerate Growth

Spark Metro PR

yPredict, an AI-powered crypto analysis platform, today announced it has completed all its presale rounds to develop its platform further. The additional capital will support yPredict's continued growth as it evolves into a fully-fledged asset analysis platform. "We are thrilled to complete this last presale round, which demonstrates strong investor confidence in our vision," said Raj Sharma, CEO of yPredict. "These funds will enable us to accelerate the development of our AI-driven platform as we scale our capabilities to empower crypto & stocks investors with actionable, data-backed insights." With the presale complete, yPredict is expanding its team by hiring for several key roles, including Product Manager, Digital Marketing Specialist, Technical Stock Chart Analysis Content Writer, and Crypto Content Writer. These hires will be instrumental as yPredict cements itself as an industry-leading crypto analysis solution. yPredict leverages advanced AI and machine learning to analyze financial market data and identify profitable trading and investment opportunities. The platform delivers personalized, easy-to-understand analytics to help traders of all skill levels make smarter investment decisions. "We are at the forefront of leveraging AI to democratize access to sophisticated crypto market analysis. Our technology enables anyone, not just seasoned professionals, to trade with confidence," continued Raj Sharma. "With our strong funding base and expanded team, we are poised to take yPredict to new heights in 2024 and beyond." For more information on yPredict and its AI-powered crypto investing platform, visit ypredict.ai. About yPredict yPredict provides AI-powered crypto market analysis platform designed to uncover predictive insights and enable high-probability trading. Built by a team of AI and finance experts, yPredict helps crypto investors of all experience levels make smarter trading decisions through advanced analytics and machine learning. The company is based in Wilmington, DE. Contact Details yPredict Ankit Singh +1 302-597-6768 team@ypredict.ai Company Website https://ypredict.ai/

February 11, 2024 05:25 AM Eastern Standard Time

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HIBBETT X JORDAN RELEASE SECOND ‘CLEARED FOR TAKEOFF’ EPISODE FEATURING FLAG FOOTBALLER, AJA JOHNSON

Hibbett, Inc.

Hibbett, Inc., (NASDAQ:HIBB), an athletic-inspired fashion retailer with more than 1,158 Hibbett and City Gear specialty stores nationwide, today announced the release of the newest Cleared For Takeoff, an uplifting digital series created in partnership with Jordan Brand to amplify stories of young athletes who are winning both in sport and in life. Fans can watch the new episode when it launches here and on the Hibbett YouTube channel beginning on Saturday, February 10 th at 12pm Central. The newest Cleared ForTakeoff episode is an exhilarating compilation of moments spent with south-side Chicago native, female flag footballer, dancer/choreographer, model, actor, sneaker enthusiast and Jordan Women’s Collective alumni, Aja Johnson. A talented artist and athlete, Johnson has been breaking barriers both on stage, in television, as a dance teacher and on the field playing with a successful co-ed flag football league in Chicago. Johnson met with the Cleared For Takeoff crew during a photoshoot in her hometown of Chicago, where she talked about how her determination and being a strong female, has led her to success on and off the field. “What I love about playing coed flag football is that I get to train with people that played in the NFL and played college ball. I’m getting like first-hand top-notch training and discipline in the sport and seeing my progress over the years,” said Aja Johnson. “I think one of the most important aspects of being an athlete is being a team player, it’s what makes you excel in a sport.” “ Cleared for Takeoff has been a hit with the sneaker community, since its debut last December, and we’re thrilled to release our second episode featuring flag footballer, Aja Johnson,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “Our commitment to community involvement remains at the forefront of our projects and for this episode, we had the privilege of hosting a local high school female flag football team from Las Vegas, for an engaging event at Hibbett filled with tons of surprises. We are grateful to our partners at Jordan for helping us bring this series to life as we aim to spotlight the stories of people like Aja, who prove that girls can accomplish anything.” To mark Super Bowl weekend and the Jordan Flight Path experience, the Cleared For Takeoff crew headed to Las Vegas to capture an engaging celebration with 30 female varsity flag football players from the Bishop Gorman High School Gaels. The private event took place at the Sahara Hibbett store in Las Vegas and included a surprise appearance and meaningful conversation with NFL Linebacker, Devin White of the Tampa Bay Buccaneers and Aja Johnson. During the energizing event, the women were treated to full Jordan looks, professional make-up, custom jerseys branded with Team Johnson and Team White, media training, a photoshoot and $500 gift cards with a private shopping experience, courtesy of Hibbett and Jordan. Johnson continued, “I would like the next generation of female football players to really believe in themselves and trust themselves, trust their talents. Whatever desires and dreams you have, it’s your duty to follow them.” Continuing the celebration, Jordan Brand designed an exclusive ‘takeover’ of the Hibbett store located at 4620 West Sahara Ave in Las Vegas, featuring the exclusive Jordan Flight Path. The elevated branding and merchandise backdrop featured athlete signage and new product, bringing the entire Flight Path experience to life for the public. Fans can look forward to more Cleared For Takeoff episodes coming later in 2024. About Hibbett, Inc. Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1,158 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and X. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

February 10, 2024 06:19 PM Eastern Standard Time

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HIBBETT X JORDAN RELEASE SECOND ‘CLEARED FOR TAKE OFF’ EPISODE FEATURING FLAG FOOTBALLER, AJA JOHNSON

Hibbett, Inc.

Hibbett, Inc., (NASDAQ:HIBB), an athletic-inspired fashion retailer with more than 1,158 Hibbett and City Gear specialty stores nationwide, today announced the release of the newest Cleared For Takeoff, an uplifting digital series created in partnership with Jordan Brand to amplify stories of young athletes who are winning both in sport and in life. Fans can watch the new episode when it launches here and on the Hibbett YouTube channel beginning on Saturday, February 10 th at 12pm Central. The newest Cleared For Takeoff episode is an exhilarating compilation of moments spent with south-side Chicago native, female flag footballer, dancer/choreographer, model, actor, sneaker enthusiast and Jordan Women’s Collective alumni, Aja Johnson. A talented artist and athlete, Johnson has been breaking barriers both on stage, in television, as a dance teacher and on the field playing with a successful co-ed flag football league in Chicago. Johnson met with the Cleared For Takeoff crew during a photoshoot in her hometown of Chicago, where she talked about how her determination and being a strong female, has led her to success on and off the field. “What I love about playing coed flag football is that I get to train with people that played in the NFL and played college ball. I’m getting like first-hand top-notch training and discipline in the sport and seeing my progress over the years,” said Aja Johnson. “I think one of the most important aspects of being an athlete is being a team player, it’s what makes you excel in a sport.” “ Cleared for Takeoff has been a hit with the sneaker community, since its debut last December, and we’re thrilled to release our second episode featuring flag footballer, Aja Johnson,” said Sarah Sharp-Wangaard, VP Marketing, Hibbett. “Our commitment to community involvement remains at the forefront of our projects and for this episode, we had the privilege of hosting a local high school female flag football team from Las Vegas, for an engaging event at Hibbett filled with tons of surprises. We are grateful to our partners at Jordan for helping us bring this series to life as we aim to spotlight the stories of people like Aja, who prove that girls can accomplish anything.” To mark Super Bowl weekend and the Jordan Flight Path experience, the Cleared For Takeoff crew headed to Las Vegas to capture an engaging celebration with 30 female varsity flag football players from the Bishop Gorman High School Gaels. The private event took place at the Sahara Hibbett store in Las Vegas and included a surprise appearance and meaningful conversation with NFL Linebacker, Devin White of the Tampa Bay Buccaneers and Aja Johnson. During the energizing event, the women were treated to full Jordan looks, professional make-up, custom jerseys branded with Team Johnson and Team White, media training, a photoshoot and $500 gift cards with a private shopping experience, courtesy of Hibbett and Jordan. Johnson continued, “I would like the next generation of female football players to really believe in themselves and trust themselves, trust their talents. Whatever desires and dreams you have, it’s your duty to follow them.” Continuing the celebration, Jordan Brand designed an exclusive ‘takeover’ of the Hibbett store located at 4620 West Sahara Ave in Las Vegas, featuring the exclusive Jordan Flight Path. The elevated branding and merchandise backdrop featured athlete signage and new product, bringing the entire Flight Path experience to life for the public. Fans can look forward to more Cleared For Takeoff episodes coming later in 2024. About Hibbett, Inc. Hibbett, headquartered in Birmingham, Alabama, is a leading athletic-inspired fashion retailer with 1,158 Hibbett and City Gear specialty stores, located in 36 states nationwide. Hibbett has a rich history of convenient locations, personalized customer service and access to coveted footwear, apparel and equipment from top brands like Nike, Jordan, and adidas. Consumers can browse styles, find new releases, shop looks and make purchases online or in their nearest store by visiting www.hibbett.com. Follow us @hibbettsports and @citygear on Facebook, Instagram and X. Contact Details Wendy Yellin pr@hibbett.com Company Website https://www.Hibbett.com

February 09, 2024 02:42 PM Eastern Standard Time

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Bumble’s 2024 Dating Trends

YourUpdateTV

Bumble, the women-first dating and social networking app, recently released its annual dating trends for 2024. The popular dating app garnered insights from more than 25,000 singles on Bumble around the world to identify trends that will define dating and relationships in the year to come. Recently, Bumble’s Sex and Relationships Expert, Shan Boodram, participated in a nationwide satellite media tour to discuss the trends and share tips on dating in 2024. A video accompanying this announcement is available at: https://youtu.be/tA1Q2D6PV6A Heading into 2024, there is an air of optimism and clarity for the ‘year of self’ as Bumble’s research shows that more than half (57%) of women surveyed are going into the new year with a clear view of what they want from their romantic lives. According to Bumble, this year will bring about: 1. Betterment Burnout: In recent years, we’ve seen a rise in ‘self-optimization’ which has led the majority of singles (55%) to feel pressure to constantly look for ways to better themselves, leaving 1 in 4 (24%) feeling unworthy of a partner. Looking ahead to 2024, singles are rebelling against the constant self-improvement with more than 2 in 3 women surveyed (68%) taking active steps to be happier with who they are here and now. 2. Timeline Decline: People, especially women, continue to feel a constant pressure to follow traditional relationship timelines. But in 2024, women are choosing to actively build their own path, with 1 in 3 (31%) women saying they are no longer focused on adhering to traditional timelines and milestones such as dating>marriage>kids. 3. Gen(erational)-Blend Romance: This year, people are doubling down on casting a wider net, age included. For 2 in 3 (63%) people, age is not a defining factor when dating with more than half (59%) of women saying they are now more open to dating someone younger than them. Below are some tips for those looking to kickstart their dating journey in 2024: ● Create a “to feel” list rather than a “to be/to have” list. Focusing on things you want a partner “to be” or “to have” like a specific height or a specific career can lead to a match that isn’t necessarily the kind, lasting connection you’re looking for. Instead, think about what you would put on your “To feel” list: ‘I want to feel safe, I want to feel respected, I want to feel protected.’ Creating this list can help you find and understand what is most important to you beyond physical attributes. ● Date smarter, not harder. In a recent Bumble survey, 1 in 4 U.S. daters shared that they feel short on time and want to make dating as efficient as possible. If you’re finding it hard to prioritize dating with your busy schedule - you’re not alone! Bumble’s data also shows that Monday between 7:00-8:00 pm is the most popular day and time on Bumble in the US. Capitalize on Bumble’s peak Monday time by using features that help you find more relevant potential partners, faster, like Bumble’s Advanced Filters feature, which allows you to filter for various values and lifestyle choices. ● Choose quality over quantity. Dating doesn’t have to be a numbers game. In fact, more than half (52%) of women recently surveyed about dating in 2024 said they are focusing on quality of dates over quantity. For more information, download the Bumble app via the App Store or Google Play. About Shan Boodram Shan Boodram is a certified sex educator, dating coach and intimacy expert. Boodram is host of the top podcast, "Lovers and Friends," the best-selling author of “The Game of Desire,” resident expert on Netflix's “Too Hot to Handle,” and host of The Marriage Pact on the Roku Channel. She is an ambassador for AIDS Healthcare Foundation and WomensHealth.gov, and a member of the American Sexual Health Association. She holds a Master’s degree in Psychology from Arizona State University, and currently resides in Los Angeles, California. About Bumble Bumble, the women-first dating and social networking app, was founded by Whitney Wolfe Herd in 2014. Bumble connects people across dating (Bumble Date), friendship (Bumble For Friends) and professional networking (Bumble Bizz). Bumble is built on the importance of equitable relationships and how crucial they are to a healthy, happy life. The app is built with a focus on kindness, respect, and equality – and the community plays an important part in that. Bumble holds its users accountable for their actions and strives to provide them with an experience free from hate, aggression, or bullying. The app is free to download and is widely available in the Apple App Store, Google Play Store and the web. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 09, 2024 11:42 AM Eastern Standard Time

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Hammer & Nails Celebrates 2023 Achievements and Unveils Ambitious Plans for 2024 Expansion

Hammer & Nails

Hammer & Nails Grooming for Guys, a leading name in the men's grooming sector, is excited to highlight its significant accomplishments in 2023 and unveil ambitious plans for further expansion in 2024. During the last decade, there’s been a pivotal shift in how self-care for men is prioritized. According to data gathered by market insight company Statista this year, the global male grooming market is estimated to be worth about 115 billion dollars by 2028. Aaron Meyers, CEO of Hammer & Nails, states, "The modern man is craving a place that is just for them. A place that treats them with respect and helps them look and feel their best. They are tired of impersonal take-a-number chop shops. Hammer & Nails addresses this underserved market by offering flexible, budget-friendly membership options while delivering a luxury experience.” In September, Hammer & Nails achieved a significant milestone by opening its second shop in Connecticut. This strategic move placed the brand in the heart of the popular Darien Commons/Noroton Heights area, solidifying its regional presence. Florida also became a focal point for Hammer & Nails with the signing of strategic multi-unit expansion plans. This visionary move aims to establish new Hammer & Nails establishments in key Floridian markets, including Miami, Orlando, and Tampa, showcasing the brand's commitment to growth and excellence. The Lone Star State witnessed the debut of Hammer & Nails in San Antonio, Texas, as well, with the opening of its 29th U.S. location in December 2023. Elsewhere in the state is a significant strategic statewide expansion plan led by seasoned area developer Frank Muller. The plan includes enhancing the brand's presence in all major Texas cities. Rounding out the 2023 openings included new locations in South Reno, Nevada, and Lewis Center, Ohio. These remarkable achievements underscore the robust demand within the men's grooming sector, propelling Hammer & Nails into a rapid expansion phase. With over 70 licenses actively in development and 31 existing thriving locations nationwide, the brand continues to be a trendsetter in the industry. Looking ahead to 2024, Hammer & Nails is poised for further growth. New locations are set to open across the country and the brand expects to double in size again in 2024. Hammer & Nails is recognized for its commitment to excellence by industry publications. It has received recent accolades as a franchise business in the grooming sector by Entrepreneur's Franchise 500 and Franchise Business Review's Top 200 Franchises. Hammer & Nails is a distinguished grooming destination dedicated to providing men with an exceptional grooming experience in an upscale environment. With a focus on quality, relaxation, and rejuvenation, Hammer & Nails has become synonymous with luxury in the grooming industry. Visit https://hammerandnailsgrooming.com/ to learn more. Contact Details Madison Baber +1 210-213-2426 madison@rprfirm.com Company Website https://hammerandnailsgrooming.com/

February 08, 2024 12:10 PM Eastern Standard Time

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First-Ever Risk Retention Group for the Cannabis Industry Launches with CLIC RRG

IMA Financial

Cornerstone Risk Solutions, a subsidiary of IMA Financial Group, today announced the launch of CLIC Risk Retention Group Inc. (CLIC RRG), the first and only risk retention group designed specifically for the unique needs of the burgeoning cannabis industry. The member-owned insurance solution is now available to cannabis-related businesses (CRBs) nationwide. “We are very proud to announce the launch of CLIC Risk Retention Group. We are the first and only insurer in the cannabis space that is owned exclusively by its policyholders,” said Chris Payne, founder of CLIC RRG. “This allows us to offer risk management and profit-sharing opportunities that are unavailable anywhere else in the industry.” The product represents a significant step toward comprehensive insurance solutions tailored to the needs of CRBs across the United States. CLIC members gain access to general liability and product liability coverage from anywhere in the nation, which until now has been out of reach in this high-risk, heavily legislated sector. Tris Felix, Managing Director of Cornerstone Risk Solutions, highlighted the product’s significance: “A member-owned insurance solution is a game-changer for CRB owners whose growth has been historically limited by lack of liability coverage. CLIC RRG owners can build — and benefit from — products that meet the industry’s unique needs, leveling the playing field in a competitive and evolving industry.” As the cannabis industry continues to grow, Cornerstone and CLIC RRG are committed to assessing market responses and potentially introducing additional cannabis industry-specific insurance solutions. “Historically, CLIC RRG coverage lines have been profitable for carriers, yet restricted the policyholders,” said IMA Vice President and Cannabis National Practice Leader Michael Hennessey. “By coming together in a risk retention group, cannabis businesses set their own direction and claim their due benefit.” About Cornerstone Risk Solutions and IMA Financial Group Cornerstone Risk Solutions, a subsidiary of IMA Financial Group, specializes in providing innovative insurance and risk management solutions. IMA Financial Group, a North American insurance brokerage firm, is renowned for its commitment to protecting assets and making a difference in the lives of its clients, associates and communities. About CLIC Risk Retention Group Inc. (CLIC RRG) CLIC Risk Retention Group Inc. (CLIC RRG) is a private insurance company owned by and operated solely for the benefit of participants in the legalized cannabis industry. The company serves businesses and individuals involved in the sale, manufacture, cultivation, transportation and testing of legalized cannabis-based products. The company’s operations are controlled by policyholders who are licensees in the cannabis industry. Contact Details CLIC Risk Retention Group Inc. Chris Payne +1 858-260-9000 chris@clicrrg.com IMA Financial Group Sean Hanft +1 203-313-3205 Sean.hanft@imacorp.com Center Reach Communications Alexandra Campbell alexandra@centerreachcommunication.com Company Website https://cornerstonerisksolutions.com/

February 08, 2024 09:00 AM Eastern Standard Time

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COMCAST OPENS LATEST XFINITY STORE IN EDEN PRAIRIE, MINNESOTA

Comcast Twin Cities

Comcast today announced the opening of its newest Twin Cities area Xfinity Store in Eden Prairie, Minnesota. Located off bustling Commonwealth Drive, the space is thoughtfully designed with the customer experience at the forefront, providing an opportunity to explore and interact directly with the latest Xfinity products and services. The store is located at 8266 Commonwealth Dr, Eden Prairie, MN 55344, and is now open to the public. This opening marks the 15 th Xfinity Store in the Twin Cities metro area. With a modern and open environment that highlights Comcast’s entertainment and technology offerings, the new store encourages customers to work with dedicated store employees and interact with the latest Xfinity products. Products range from internet, video, connected home solutions, Xfinity Mobile, a flexible and affordable wireless plan, and Comcast Business solutions, including new mobile offerings for any size business. The store is equipped to host live demos and provide hands-on account management services. Customers can also conveniently book appointments online ahead of time through Xfinity’s website. “We are happy to welcome Comcast to Eden Prairie as the location for their newest Xfinity store,” said Pat MulQueeny, President of the Eden Prairie Chamber of Commerce. “The Chamber knows how important access to the newest technology is, and with the store’s prime location, it is easier than ever for Eden Prairie customers to access the latest technology and stay connected.” Comcast has also further invested in the Eden Prairie community by donating $5,000 to the Eden Prairie Crime Prevention Fund for their annual youth Safety Camp, where children learn about safety from local police, fire, and recreation departments. “We are thrilled to bring this new state-of-the-art store to Eden Prairie,” said Rachel Johnson, vice president, Sales and Marketing, Comcast Midwest. “Xfinity’s unprecedented coverage is only getting faster, smarter and more reliable, and it is exciting to see more and more communities taking advantage of our unmatched products and services.” The store is open daily from 10:00 a.m. to 8:00 p.m., Monday through Saturday and 11:00 a.m. to 6:00 p.m. on Sunday. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, our businesses reach hundreds of millions of customers, viewers, and guests worldwide. We deliver world-class broadband, wireless, and video through Xfinity, Comcast Business, and Sky; produce, distribute, and stream leading entertainment, sports, and news through brands including NBC, Telemundo, Universal, Peacock, and Sky; and bring incredible theme parks and attractions to life through Universal Destinations & Experiences. Visit www.comcastcorporation.com for more information. Contact Details Jill Hornbacher +1 651-425-1695 Jill_Hornbacher@comcast.com Company Website https://midwest.comcast.com

February 08, 2024 08:00 AM Central Standard Time

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Big Game season: Touchdowns, Tasty Treats & Terrific Savings!

YourUpdateTV

Ready, set, save! Whether you're a seasoned party host or a first-timer, Target has got the ultimate guide on how to host a Big Game party that's both exciting and budget-friendly. Recently, Emmy-Award Winning Television Host and Lifestyle Expert, Marisa Brahney, conducted a satellite media tour to share her wallet-friendly tips that won't compromise on the fun. A video accompanying this announcement is available at: https://youtu.be/MxqHRORhBso Whether you’re planning a laid-back watch party or a full-on football soiree, Target is your one-stop-shop for popular party staples, and they’re offering deals on snacks, grazing boards, beverages and more. Score entertaining spreads under $25 For the first time, Target is offering three budget-friendly Game Day must-have spreads for under $25 to make entertaining easy and affordable, including a cheeseburger taco board, chicken wing basket, and a DIY nacho bar. The internet-famous cheeseburger taco board • Good & Gather Shredded Iceberg Lettuce • Market Pantry Ketchup • Market Pantry Kosher Dill Sandwich Slices • Good & Gather Creamy Chipotle Sauce • Market Pantry 6" Flour Tortillas • Good & Gather All Natural 93/7 Ground Beef • Good & Gather Colby Jack Deli Sliced Cheese Classic chicken wing basket • Good & Gather Frozen All Natural Chicken Wings • Good & Gather Baby-Cut Carrots • Good & Gather Celery Sticks • Market Pantry Ranch Dressing • Good & Gather Organic Honey BBQ Sauce Nacho bar • Good & Gather Organic Blue Corn Tortilla Chips • Good & Gather Queso Blanco • Good & Gather Organic Mild Roasted Restaurant Style Salsa • Good & Gather Homestyle Guacamole • Good & Gather Sour Cream • Good & Gather Shredded Mexican-Style Cheese • Good & Gather Green Onions In addition to the Game Day must-haves under $25, Target has plenty of other inspiring options that won’t break the bank, like charcuterie board fixings for under $20! Don’t forget the drinks! Whether you enjoy alcoholic or non-alcoholic drinks, Target has something for everyone. Athletic Brewing Company and Lagunitas are non-alcoholic favorites, and everyone will love the amazing flavors of Good & Gather sparkling water - the Cherry Cola flavor is a must-try. Target has your back with its fast, convenient same-day Drive-Up and delivery options. You can have your items delivered to your trunk in minutes upon arriving in the parking lot or to your home in as soon as one hour. Visit your local Target store or shop online at Target.com ahead of the Big Game on February 11. Head to Target.com or the Target app to find these great deals and others, and also check out Target’s weekly ad for the latest deals in stores and online. About Marisa Brahney Marisa Brahney is an Emmy award-winning, dynamic and versatile TV host and on-air lifestyle expert who loves sharing her value-packed tips, product picks and helpful mom hacks with viewers around the country. From appearing as a regular lifestyle contributor sharing her favorite finds on Inside Edition, PIX11, ABC, FOX, CBS, Cheddar and more, to selling out her kitchen must-haves on QVC, Marisa is a millennial mom and gourmet girl-next-door who connects to her audience in an authentic, dynamic way. As a former news anchor and born storyteller with the gift of gab, Marisa spent much of her career building creative, must-see TV on channels like NBC Philadelphia and News 12 New Jersey. As a lifestyle expert and brand ambassador, she has partnered with some of the nation's biggest brands in the food and lifestyle space, including Cuisinart, General Mills, Amazon, Olay, Secret, Bath & Body Works, The Vitamin Shoppe, Blue Diamond, Kendra Scott and Wyndham Hotels. In addition to regularly appearing on TV nationally and regionally, Marisa is also a video host and digital contributor for NJMOM, where she leads meaningful discussions about the challenges of motherhood and highlights mompreneurs, businesses and events to a community of 200 thousand+. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

February 07, 2024 04:18 PM Eastern Standard Time

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Oreo Called Out for Backing PFLAG’s Agenda; Supporter of Gender Ideology, Explicit Books in Schools

NLPC

As Oreo prepares to make a splash with its first Super Bowl commercial in 10 years, National Legal and Policy Center today released a 30-second video that delivers stinging criticism of the cookie brand over its longtime partnership with PFLAG. The LGBTQ advocacy group condones gender transition treatments for children as young as three years old, and battles to make sure books with explicit content are allowed in public schools and libraries. You can watch the video here. NLPC owns stock in Oreo’s parent company, Mondelez International, and will sponsor a shareholder proposal at the annual meeting in May. The nonprofit corporate watchdog and shareholder activist initiated its campaign to highlight the cookie-maker’s inappropriate relationship with PFLAG after it noticed the brand’s social media accounts – primarily on X.com (formerly Twitter) – were heavily populated with posts in support of PFLAG’s various narratives, causes and social advocacy. Oreo has promoted various short films, special packaging and fundraisers, utilizing the company’s popularity and resources to advance PFLAG’s agenda. The pro-transgender ideology group lobbies against laws that seek to protect children from indoctrination efforts and so-called “gender affirming” medical treatments before they are mature enough to make such decisions, and also laws that protect kids from so-called “transition care” without their parents’ consent. In October Oreo also co-sponsored PFLAG’s National Convention, where the theme was “ Learning with Love.” The meeting’s first session was titled, “Let Freedom Read! Read with Love to Support Inclusive Books and Education.” PFLAG characterizes its gender ideology indoctrination efforts in schools as a so-called prevention against alleged “censorship.” PFLAG co-sponsors a “banned books” website as part of a coalition that includes the Marxist-led American Library Association. Titles such as “ This Book is Gay,” “ Gender Queer,” “ All Boys Aren’t Blue,” “ Flamer,” and “ Lawn Boy ” are among the stories with explicit content that PFLAG and its allies believe should be easily accessed by kids. “Oreo is a beloved brand with a strong identity and a reputation for connecting with all ages, especially kids, because it’s not only delicious, but fun,” said Paul Chesser, director of NLPC’s Corporate Integrity Project. “Now the cookie’s image-managers are taking it down the same dangerous path that Bud Light, Disney and Target have trodden, which led to extensive brand destruction. We urge Mondelez to terminate Oreo’s controversial relationships before it’s too late.” NLPC’s shareholder proposal asks the Board of Directors “to examine the risks and consequences of the Company’s associations with external organizations, to determine whether they threaten the growth and sustainability of the Company.” “We call upon our fellow shareholders to join us to express concern to the Mondelez board and to Chairman/CEO Dirk van de Put over this treacherous direction in which Oreo has turned,” Chesser added. “If they don’t, perhaps parents and consumers will have something to say about it.” ### For more information or to schedule an interview with Paul Chesser, contact Dan Rene at drene@nlpc.org. Please visit http://www.nlpc.org. Founded in 1991, the National Legal and Policy Center promotes ethics in public life through research, investigation, education and legal action. Contact Details National Legal and Policy Center Dan Rene +1 703-237-1970 drene@nlpc.org Company Website http://www.nlpc.org

February 07, 2024 09:30 AM Eastern Standard Time

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